How popular isNative Watercraft?
In September 2026, people searched for Native Watercraft by name about 4,500 times worldwide, about the same as the previous year. These searches made up 12.5% of all global pedal kayak brand searches, placing Native Watercraft third out of four brands. When we asked both ChatGPT and Google AI Overviews about pedal kayak brands, Native Watercraft appeared in three of the five answers and was the third most recommended of the four.
Native Watercraft is the third most searched of 4 competitors and the third most recommended in AI answers.
- Old TownShare of searches 42.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
HobieShare of searches 41.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
Native WatercraftShare of searches 12.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
BOTEShare of searches 3.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Follow Native Watercraft and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top pedal kayak brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Native Watercraft was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Native Watercraft is the third most recommended of the four.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Hobie1st
- Old Town2nd
- Native Watercraft3rd
- BOTE–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Old Town5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Hobie4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Native Watercraft3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- BOTE0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pedal kayak brands
5 answers
Asked ChatGPT
“Which pedal kayak brand should I buy?”
Asked ChatGPT
“What are the best pedal kayak brands?”
Asked ChatGPT
“What's the best pedal kayak brand for fishing on water?”
Searched Google, AI Overview
“fishing pedal kayak”
Searched Google, AI Overview
“kayak with pedals”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which pedal kayak brands compete with Native Watercraft?
Share of searches by month for Old Town, Hobie, Native Watercraft, BOTE. The figures are in the table below the chart.
View monthly share of searches table
| Month | Old Town | Hobie | Native Watercraft | BOTE |
|---|---|---|---|---|
| Oct 2025 | 34.6% | 50.1% | 12.5% | 2.8% |
| Nov 2025 | 38.1% | 45.1% | 13.7% | 3% |
| Dec 2025 | 33.9% | 48.2% | 14.7% | 3.3% |
| Jan 2026 | 36.2% | 41.2% | 18.9% | 3.6% |
| Feb 2026 | 41.1% | 39.5% | 16.8% | 2.7% |
| Mar 2026 | 42.2% | 40.6% | 14.3% | 2.9% |
| Apr 2026 | 43.3% | 39.8% | 14% | 2.9% |
| May 2026 | 46.5% | 36.7% | 12.9% | 4% |
| Jun 2026 | 47.2% | 37.1% | 12.3% | 3.3% |
| Jul 2026 | 42.7% | 40.3% | 11.6% | 5.4% |
| Aug 2026 | 43% | 41.3% | 10.2% | 5.4% |
| Sep 2026 | 42.6% | 41.2% | 12.5% | 3.6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.6% | 15.3K | -33.8% | -0.4 points | |
| 2, held 2nd | 41.2% | 14.8K | -33.3% | -0.1 points | |
| 3, held 3rd | 12.5% | 4.5K | -18.2% | +2.3 points | |
| 4, held 4th | 3.6% | 1.3K | -55.2% | -1.8 points |
1.Old Town
42.6%
Held 1st. 15.3K estimated branded searches, -33.8% vs prior month. Share -0.4 points.
2.
Hobie41.2%
Held 2nd. 14.8K estimated branded searches, -33.3% vs prior month. Share -0.1 points.
12.5%
Held 3rd. 4.5K estimated branded searches, -18.2% vs prior month. Share +2.3 points.
4.
BOTE3.6%
Held 4th. 1.3K estimated branded searches, -55.2% vs prior month. Share -1.8 points.
Compare popularity between Native Watercraft and its closest rivals
Every comparison with Native Watercraft
3 comparisons
How has branded search demand for Native Watercraft changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Native Watercraft worldwide held steady at 4.5K.
- Across the 12 months ending September 2026, Native Watercraft’s share of searches among pedal kayak brands worldwide peaked at 18.9% in January 2026 and was lowest at 10.2% in August 2026.
How did search popularity change for pedal kayak brands worldwide in September 2026?
4 changes
In September 2026, Native Watercraft gained share of searches among pedal kayak brands worldwide, from 10.2% to 12.5%.
In September 2026, BOTE lost share of searches among pedal kayak brands worldwide, from 5.4% to 3.6%.
Estimated monthly branded searches for Old Town worldwide rose 22.3% over 12 measured months, from 12.5K to 15.3K in September 2026.
Estimated monthly branded searches for Hobie worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.
How are Native Watercraft’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Native Watercraft’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- native kayak
- native watercraft
Do you work for Native Watercraft? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Native Watercraft your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.