Brandwave

How popular isMendeley in search?

In September 2026, there were an estimated 738K branded searches for Mendeley worldwide which is down 17.1% over the last 12 months. Mendeley holds 82.1% estimated Share of Search among reference manager software worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Mendeley82.1%
  2. EndNote16.5%
  3. Zotero1.5%
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Which reference manager software compete with Mendeley?

Mendeley against reference manager software worldwide, by month

Share of Search by month for Mendeley, EndNote. The figures are in the table below the chart.

View monthly share of search table
MonthMendeleyEndNoteZotero
Oct 202579.9%19.5%0.64%
Nov 202582.8%16.6%0.54%
Dec 202579.8%19.6%0.64%
Jan 202676.2%22.9%0.91%
Feb 202676.1%22.8%1.1%
Mar 202672.5%26.5%1.1%
Apr 202679.5%19.5%0.96%
May 202679.4%19.5%1.2%
Jun 202679.4%19.4%1.2%
Jul 202678.2%19.2%2.6%
Aug 202679%19.3%1.7%
Sep 202682.1%16.5%1.5%

  1. 1.Mendeley

    82.1%

    Held 1st. 673K estimated branded searches, +49.6% vs prior month. Share +3.1 points.

  2. 2.EndNote

    16.5%

    Held 2nd. 135K estimated branded searches, +22.7% vs prior month. Share -2.8 points.

  3. 3.Zotero

    1.5%

    Held 3rd. 12.1K estimated branded searches, +22.2% vs prior month. Share -0.3 points.

Compare search popularity between Mendeley and its closest rivals

Every comparison with Mendeley

How has branded search demand for Mendeley changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Mendeley worldwide fell from 891K to 738K.
  • Across the 12 months ending September 2026, Mendeley’s estimated Share of Search among reference manager software worldwide increased from 79.9% to 82.1%.
  • Across the 12 months ending September 2026, Mendeley’s estimated Share of Search among reference manager software worldwide peaked at 82.8% in November 2025 and was lowest at 72.5% in March 2026.

How did search popularity change for reference manager software worldwide in September 2026?

  1. In September 2026, Mendeley gained estimated Share of Search among reference manager software worldwide, from 79% to 82.1%.

  2. In September 2026, EndNote lost estimated Share of Search among reference manager software worldwide, from 19.3% to 16.5%.

  3. Estimated monthly branded searches for Zotero worldwide rose 83.3% over 12 measured months, from 6.6K to 12.1K in September 2026.

Where does Mendeley compete?

Mendeley is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Citation and reference tools1st of 627%Show ranking
Reference management software2nd of 541.7%Show ranking
Reference manager software1st of 382.1%Shown above

How is Mendeley measured?

Brandwave collects information about searches that people make online using Mendeley’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • mendeley
  • mendeley app
  • mendeley reference manager
  • mendeley software

Do you work for Mendeley? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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