How popular isManic Panic in search?
In September 2026, there were an estimated 110K branded searches for Manic Panic worldwide which held steady over the last 12 months. Manic Panic holds 10.8% estimated Share of Search among hair colour brands worldwide and is ranked 4th of 9 competitors for search popularity. These are worldwide searches for English-language branded terms.
L'Oréal Paris29.6%
Redken29.6%
Revlon19.8%
Manic Panic10.8%
Ginger4.7%
Garnier Nutrisse2.7%
Clairol1.2%
Schwarzkopf0.8%
Wella0.8%
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Which hair colour brands compete with Manic Panic?
Share of Search by month for L'Oréal Paris, Redken, Revlon, Manic Panic, Ginger, Garnier Nutrisse. The figures are in the table below the chart.
View monthly share of search table
| Month | L'Oréal Paris | Redken | Revlon | Manic Panic | Ginger | Garnier Nutrisse | Clairol | Schwarzkopf | Wella |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.4% | 27.4% | 22.4% | 10% | 7% | 2.5% | 1.3% | 0.9% | 0.9% |
| Nov 2025 | 26.1% | 31.9% | 21.3% | 9.5% | 6.7% | 1.9% | 1% | 0.7% | 0.86% |
| Dec 2025 | 26.2% | 32.1% | 21.4% | 9.6% | 5.5% | 2.4% | 1.1% | 0.71% | 1.1% |
| Jan 2026 | 29.4% | 29.4% | 19.7% | 10.8% | 5.9% | 2.2% | 0.97% | 0.65% | 0.97% |
| Feb 2026 | 25.3% | 30.9% | 20.7% | 11.3% | 6.2% | 2.3% | 1% | 1% | 1.2% |
| Mar 2026 | 26.7% | 32.6% | 17.8% | 12% | 5.6% | 2.4% | 0.88% | 1.1% | 1.1% |
| Apr 2026 | 24.6% | 30.1% | 20.1% | 13.5% | 6.1% | 2.7% | 0.99% | 0.99% | 0.99% |
| May 2026 | 24.8% | 30.3% | 20.3% | 13.6% | 6.1% | 2.2% | 0.82% | 1% | 0.82% |
| Jun 2026 | 25.9% | 31.7% | 17.4% | 14.2% | 5.2% | 2.3% | 1% | 1.3% | 1% |
| Jul 2026 | 24% | 29.3% | 19.6% | 16.1% | 4.8% | 2.6% | 0.96% | 1.4% | 1.2% |
| Aug 2026 | 24.8% | 30.4% | 20.3% | 13.6% | 5% | 2.7% | 1.2% | 1% | 1% |
| Sep 2026 | 29.6% | 29.6% | 19.8% | 10.8% | 4.7% | 2.7% | 1.2% | 0.8% | 0.8% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 29.6% | 301K | +22.4% | +4.8 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 29.6% | 301K | 0% | -0.7 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 19.8% | 201K | 0% | -0.5 points | |
| 4, held 4th | 10.8% | 110K | -18.5% | -2.8 points | |
| 5, held 5th | 4.7% | 48K | -3.3% | -0.3 points | |
| 6, held 6th | 2.7% | 27.1K | 0% | -0.1 points | |
| 7, held 7th | 1.2% | 12.1K | 0% | 0 points | |
| 8, held 8th | 0.8% | 8.1K | -18.2% | -0.2 points | |
| 9, held 9th | 0.8% | 8.1K | -18.2% | -0.2 points |
29.6%
Moved from 2nd to 1st. 301K estimated branded searches, +22.4% vs prior month. Share +4.8 points.
2.
Redken29.6%
Moved from 1st to 2nd. 301K estimated branded searches, 0% vs prior month. Share -0.7 points.
3.
Revlon19.8%
Held 3rd. 201K estimated branded searches, 0% vs prior month. Share -0.5 points.
10.8%
Held 4th. 110K estimated branded searches, -18.5% vs prior month. Share -2.8 points.
5.
Ginger4.7%
Held 5th. 48K estimated branded searches, -3.3% vs prior month. Share -0.3 points.
2.7%
Held 6th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
7.
Clairol1.2%
Held 7th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
0.8%
Held 8th. 8.1K estimated branded searches, -18.2% vs prior month. Share -0.2 points.
9.
Wella0.8%
Held 9th. 8.1K estimated branded searches, -18.2% vs prior month. Share -0.2 points.
Compare search popularity between Manic Panic and its closest rivals
How has branded search demand for Manic Panic changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Manic Panic worldwide held steady at 110K.
- Across the 12 months ending September 2026, Manic Panic’s estimated Share of Search among hair colour brands worldwide increased from 10% to 10.8%.
- Across the 12 months ending September 2026, Manic Panic’s estimated Share of Search among hair colour brands worldwide peaked at 16.1% in July 2026 and was lowest at 9.5% in November 2025.
How did search popularity change for hair colour brands worldwide in September 2026?
6 changes
In September 2026, L'Oréal Paris overtook Redken to become the leader among hair colour brands worldwide, with 29.6% estimated Share of Search.
In September 2026, Manic Panic lost estimated Share of Search among hair colour brands worldwide, from 13.6% to 10.8%.
In September 2026, Redken lost estimated Share of Search among hair colour brands worldwide, from 30.4% to 29.6%.
Estimated monthly branded searches for Ginger worldwide fell 37.8% over 12 measured months, from 77.2K to 48K in September 2026.
Estimated monthly branded searches for Revlon worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.
Estimated monthly branded searches for Clairol worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
How is Manic Panic measured?
Brandwave collects information about searches that people make online using Manic Panic’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- manic panic
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Is Manic Panic your brand?
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