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How popular isMalwarebytes in search?

In August 2026, there were an estimated 871K branded searches for Malwarebytes worldwide which held steady over the last 11 months. Malwarebytes holds 43.2% estimated Share of Search among endpoint security platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Malwarebytes43.2%
  2. Bitdefender26.2%
  3. CrowdStrike13.5%
  4. ESET12.5%
  5. SentinelOne4.6%
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Which endpoint security platforms compete with Malwarebytes?

Malwarebytes against endpoint security platforms worldwide, by month

Share of Search by month for Malwarebytes, Bitdefender, CrowdStrike, ESET, SentinelOne. The figures are in the table below the chart.

View monthly share of search table
MonthMalwarebytesBitdefenderCrowdStrikeESETSentinelOne
Oct 202536.8%28.6%14.1%15.5%4.9%
Nov 202543%27%11.2%14.9%3.9%
Dec 202540.6%30.4%10.5%14%4.4%
Jan 202643.5%26.6%11.2%14.7%3.9%
Feb 202642.1%25.8%13.2%14.4%4.6%
Mar 202643.2%26.5%13.4%12.3%4.7%
Apr 202646.9%24%12%13%4.2%
May 202644%25.6%13.5%12.3%4.6%
Jun 202644%25.6%13.5%12.3%4.6%
Jul 202642.8%27.7%13.1%11.9%4.5%
Aug 202643.2%26.2%13.5%12.5%4.6%
Sep 2026—————
  1. Held 1st. 871K estimated branded searches, -2.2% vs prior month. Share +0.4 points.

  2. Held 2nd. 529K estimated branded searches, -8.5% vs prior month. Share -1.5 points.

  3. Held 3rd. 271K estimated branded searches, -0.5% vs prior month. Share +0.4 points.

  4. 4.ESET

    12.5%

    Held 4th. 252K estimated branded searches, +1.2% vs prior month. Share +0.5 points.

  5. Held 5th. 93.7K estimated branded searches, -0.12% vs prior month. Share +0.1 points.

Compare search popularity between Malwarebytes and its closest rivals

How has branded search demand for Malwarebytes changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Malwarebytes worldwide held steady, from 853K to 871K.
  • Across the 11 months ending August 2026, Malwarebytes’ estimated Share of Search among endpoint security platforms worldwide increased from 36.8% to 43.2%.
  • Across the 11 months ending August 2026, Malwarebytes’ estimated Share of Search among endpoint security platforms worldwide peaked at 46.9% in April 2026 and was lowest at 36.8% in October 2025.

How did search popularity change for endpoint security platforms worldwide in August 2026?

  1. In August 2026, ESET gained estimated Share of Search among endpoint security platforms worldwide, from 11.9% to 12.5%.

  2. In August 2026, Bitdefender lost estimated Share of Search among endpoint security platforms worldwide, from 27.7% to 26.2%.

  3. Estimated monthly branded searches for SentinelOne worldwide fell 17.7% over 11 measured months, from 114K to 93.7K in August 2026.

  4. Estimated monthly branded searches for CrowdStrike worldwide fell 17.1% over 11 measured months, from 327K to 271K in August 2026.

How is Malwarebytes measured?

Brandwave collects information about searches that people make online using Malwarebytes’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

7 branded search terms

  • antivirus malwarebytes
  • endpoint security malwarebytes
  • malwarebytes
  • malwarebytes app
  • malwarebytes com
  • malwarebytes endpoint security
  • malwarebytes software

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How the Brand Demand Index is measured

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