Brandwave

How popular isMagaya?

In September 2026, people searched for Magaya by name about 5,400 times worldwide, a 33.3% decrease from the previous year. These searches made up 1.3% of all global customs brokerage platform searches, placing Magaya sixth out of seven platforms. When we asked both ChatGPT and Google AI Overviews about customs brokerage platforms, Magaya appeared in two of the four answers and was the third most recommended of the seven.

Search and AI answers in September 2026

Magaya is the sixth most searched of 7 competitors and the third most recommended in AI answers.

  1. LivingstonShare of searches 59.6%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
  2. ExpeditorsShare of searches 21.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. FlexportShare of searches 9.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  4. CargoWiseShare of searches 4.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  5. MagayaShare of searches 1.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd

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Top customs brokerage platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Magaya was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Magaya is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CargoWise1st
  2. Descartes MacroPoint2nd
  3. Magaya3rd
  4. Livingston4th
  5. Expeditors–
  6. Flexport–
  7. Universal Logistics–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Descartes MacroPoint4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • CargoWise3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Magaya2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Livingston1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Expeditors0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Flexport0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Universal Logistics0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about customs brokerage platforms

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which customs brokerage platforms compete with Magaya?

Magaya against customs brokerage platforms worldwide, by month

Share of searches by month for Livingston, Expeditors, Flexport, CargoWise, Universal Logistics, Magaya. The figures are in the table below the chart.

View monthly share of searches table
MonthLivingstonExpeditorsFlexportCargoWiseUniversal LogisticsMagayaDescartes MacroPoint
Oct 202559.7%22%9.8%3.6%2.9%2%<0.01%
Nov 202555.5%20.4%11.2%4.1%2.7%6.1%<0.01%
Dec 202559.2%21.8%9.8%4.4%2.9%1.9%<0.01%
Jan 202654.8%24.7%11%4%3.3%2.2%<0.01%
Feb 202654.8%24.7%11%4%3.3%2.2%<0.01%
Mar 202654.5%24.5%11%4.9%3.3%1.8%<0.01%
Apr 202660.2%22.2%9.9%3.6%2.4%1.6%<0.01%
May 202659.8%22%9.8%3.6%2.4%2.4%<0.01%
Jun 202659.4%21.9%9.8%3.6%2.4%2.9%<0.01%
Jul 202663.8%19.2%8.6%3.1%2.1%3.1%<0.01%
Aug 202659.2%21.8%9.8%4.4%2.9%2%<0.01%
Sep 202659.6%21.9%9.8%4.4%2.9%1.3%<0.01%

  1. 1.Livingston

    59.6%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. 2.Expeditors

    21.9%

    Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.Flexport

    9.8%

    Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.CargoWise

    4.4%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Universal Logistics

    2.9%

    Held 5th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Magaya

    1.3%

    Held 6th. 5.4K estimated branded searches, -33.3% vs prior month. Share -0.6 points.

  7. 7.Descartes MacroPoint

    <0.01%

    Held 7th. 10 estimated branded searches, -50% vs prior month. Share 0 points.

Compare popularity between Magaya and its closest rivals

Every comparison with Magaya

5 comparisons

How has branded search demand for Magaya changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Magaya worldwide fell from 8.1K to 5.4K.
  • Across the 12 months ending September 2026, Magaya’s share of searches among customs brokerage platforms worldwide decreased from 2% to 1.3%.
  • Across the 12 months ending September 2026, Magaya’s share of searches among customs brokerage platforms worldwide peaked at 6.1% in November 2025 and was lowest at 1.3% in September 2026.

How did search popularity change for customs brokerage platforms worldwide in September 2026?

3 changes

  1. In September 2026, Magaya lost share of searches among customs brokerage platforms worldwide, from 2% to 1.3%.

  2. Estimated monthly branded searches for CargoWise worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

  3. Estimated monthly branded searches for Descartes MacroPoint worldwide fell 50% over 12 measured months, from 20 to 10 in September 2026.

How are Magaya’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Magaya’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • magaya

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How the Brand Demand Index is measured

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