How popular isLynx in search?

In September 2026, there were an estimated 673K branded searches for Lynx worldwide which is down 18.2% over the last 12 months. Lynx holds 22% estimated Share of Search among gas grill brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

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Where does Lynx compete?

Lynx is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.

Competitor set	Rank	Share of Search	Ranking
Gas grill brands	2nd of 6	22%	Shown below
Body spray brands	2nd of 4	22.8%	Show ranking

Which gas grill brands compete with Lynx?

Lynx against gas grill brands worldwide, by month

Month	KitchenAid	Lynx	Weber	Coleman	Napoleon	Traeger
Oct 2025	49%	22.1%	16.6%	7.5%	2.3%	2.4%
Nov 2025	58.3%	16.2%	14.9%	5.5%	1.9%	3.2%
Dec 2025	57.6%	19.2%	13.2%	5.3%	1.5%	3.2%
Jan 2026	48.5%	22%	16.6%	7.8%	2.1%	2.9%
Feb 2026	45.8%	21.2%	19.9%	7.2%	3.2%	2.8%
Mar 2026	38.3%	20.9%	24.9%	7.2%	5.9%	2.8%
Apr 2026	34.2%	15.6%	31.8%	6.7%	8.5%	3.1%
May 2026	29.5%	15.3%	35.5%	6.9%	9.1%	3.8%
Jun 2026	31.2%	18%	29.9%	8.3%	8.3%	4.4%
Jul 2026	34.3%	18.8%	28.1%	8.6%	7.2%	3.1%
Aug 2026	36%	19.9%	26.4%	9.1%	5.3%	3.2%
Sep 2026	41.7%	22%	21.9%	7.9%	3.6%	3%

Rank	Brand	Share of Search	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	KitchenAid	41.7%	1.3M	+4.5%	+5.6 points
2, moved from 3rd to 2nd	Lynx Unilever	22%	673K	0%	+2.1 pointsmoved from 3rd to 2nd
3, moved from 2nd to 3rd	Weber	21.9%	670K	-25.1%	-4.5 pointsmoved from 2nd to 3rd
4, held 4th	Coleman	7.9%	241K	-21.8%	-1.2 points
5, held 5th	Napoleon	3.6%	109K	-39.2%	-1.7 points
6, held 6th	Traeger	3%	90.5K	-17.7%	-0.3 points

1.KitchenAid
41.7%
Held 1st. 1.3M estimated branded searches, +4.5% vs prior month. Share +5.6 points.
2.Lynx
22%
Moved from 3rd to 2nd. 673K estimated branded searches, 0% vs prior month. Share +2.1 points.
3.Weber
21.9%
Moved from 2nd to 3rd. 670K estimated branded searches, -25.1% vs prior month. Share -4.5 points.
4.Coleman
7.9%
Held 4th. 241K estimated branded searches, -21.8% vs prior month. Share -1.2 points.
5.Napoleon
3.6%
Held 5th. 109K estimated branded searches, -39.2% vs prior month. Share -1.7 points.
6.Traeger
3%
Held 6th. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.3 points.

Compare search popularity between Lynx and its closest rivals

Every comparison with Lynx

8 comparisons

How has branded search demand for Lynx changed worldwide over the last 12 months?

2 findings

Across the 12 months ending September 2026, estimated monthly branded searches for Lynx worldwide fell from 823K to 673K.
Across the 12 months ending September 2026, Lynx’s estimated Share of Search among gas grill brands worldwide peaked at 22.1% in October 2025 and was lowest at 15.3% in May 2026.

How did search popularity change for gas grill brands worldwide in September 2026?

5 changes

In September 2026, Lynx overtook Weber to rank 2nd among gas grill brands worldwide, with 22% estimated Share of Search.
In September 2026, KitchenAid gained estimated Share of Search among gas grill brands worldwide, from 36% to 41.7%.
In September 2026, Weber lost estimated Share of Search among gas grill brands worldwide, from 26.4% to 21.9%.
In September 2026, Napoleon lost estimated Share of Search among gas grill brands worldwide, from 5.3% to 3.6%.
In September 2026, Coleman lost estimated Share of Search among gas grill brands worldwide, from 9.1% to 7.9%.

How is Lynx measured?

Brandwave collects information about searches that people make online using Lynx’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term