Brandwave

How popular isLendi in search?

In August 2026, there were an estimated 74K branded searches for Lendi worldwide which is up 173.1% over the last 11 months. Lendi holds 9.9% estimated Share of Search among mortgage comparison platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. MoneySuperMarket73.4%
  2. NerdWallet14.7%
  3. Lendi9.9%
  4. Canstar2%
  5. Finder<0.01%
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Which mortgage comparison platforms compete with Lendi?

Lendi against mortgage comparison platforms worldwide, by month

Share of Search by month for MoneySuperMarket, NerdWallet, Lendi. The figures are in the table below the chart.

View monthly share of search table
MonthMoneySuperMarketNerdWalletLendiCanstarFinder
Oct 202572.9%21.9%3.6%1.6%<0.01%
Nov 202568.8%25.2%4.1%1.8%<0.01%
Dec 202564.6%28.9%4.8%1.7%<0.01%
Jan 202672.3%21.7%4.4%1.6%<0.01%
Feb 202675.3%18.5%4.5%1.7%<0.01%
Mar 202669.1%25.2%4.2%1.5%<0.01%
Apr 202671.7%21.5%5.3%1.6%<0.01%
May 202673.7%18.1%6.6%1.6%<0.01%
Jun 202677.2%15.4%5.7%1.7%<0.01%
Jul 202674.8%15%8.2%2%<0.01%
Aug 202673.4%14.7%9.9%2%<0.01%
Sep 2026—————
  1. Held 1st. 550K estimated branded searches, 0% vs prior month. Share -1.3 points.

  2. 2.NerdWallet

    14.7%

    Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.

  3. 3.Lendi

    9.9%

    Held 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +1.7 points.

  4. Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Finder

    <0.01%

    Held 5th. 20 estimated branded searches, -33.3% vs prior month. Share 0 points.

Compare search popularity between Lendi and its closest rivals

How has branded search demand for Lendi changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lendi worldwide rose from 27.1K to 74K.
  • Across the 11 months ending August 2026, Lendi’s estimated Share of Search among mortgage comparison platforms worldwide increased from 3.6% to 9.9%.

How did search popularity change for mortgage comparison platforms worldwide in August 2026?

  1. In August 2026, Lendi gained estimated Share of Search among mortgage comparison platforms worldwide, from 8.2% to 9.9%.

  2. In August 2026, MoneySuperMarket lost estimated Share of Search among mortgage comparison platforms worldwide, from 74.8% to 73.4%.

  3. NerdWallet’s estimated Share of Search among mortgage comparison platforms worldwide has lost ground for 3 months in a row, from 18.1% to 14.7% in August 2026.

  4. Estimated monthly branded searches for Canstar worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.

How is Lendi measured?

Brandwave collects information about searches that people make online using Lendi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • lendi

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How the Brand Demand Index is measured

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Is Lendi your brand?

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