How popular isLendi in search?
In August 2026, there were an estimated 74K branded searches for Lendi worldwide which is up 173.1% over the last 11 months. Lendi holds 9.9% estimated Share of Search among mortgage comparison platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
MoneySuperMarket73.4%
NerdWallet14.7%
Lendi9.9%
Canstar2%
Finder<0.01%
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Which mortgage comparison platforms compete with Lendi?
Share of Search by month for MoneySuperMarket, NerdWallet, Lendi. The figures are in the table below the chart.
View monthly share of search table
| Month | MoneySuperMarket | NerdWallet | Lendi | Canstar | Finder |
|---|---|---|---|---|---|
| Oct 2025 | 72.9% | 21.9% | 3.6% | 1.6% | <0.01% |
| Nov 2025 | 68.8% | 25.2% | 4.1% | 1.8% | <0.01% |
| Dec 2025 | 64.6% | 28.9% | 4.8% | 1.7% | <0.01% |
| Jan 2026 | 72.3% | 21.7% | 4.4% | 1.6% | <0.01% |
| Feb 2026 | 75.3% | 18.5% | 4.5% | 1.7% | <0.01% |
| Mar 2026 | 69.1% | 25.2% | 4.2% | 1.5% | <0.01% |
| Apr 2026 | 71.7% | 21.5% | 5.3% | 1.6% | <0.01% |
| May 2026 | 73.7% | 18.1% | 6.6% | 1.6% | <0.01% |
| Jun 2026 | 77.2% | 15.4% | 5.7% | 1.7% | <0.01% |
| Jul 2026 | 74.8% | 15% | 8.2% | 2% | <0.01% |
| Aug 2026 | 73.4% | 14.7% | 9.9% | 2% | <0.01% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 73.4% | 550K | 0% | -1.3 points | |
| 2, held 2nd | 14.7% | 110K | 0% | -0.3 points | |
| 3, held 3rd | 9.9% | 74K | +22.3% | +1.7 points | |
| 4, held 4th | 2% | 14.8K | 0% | 0 points | |
| 5, held 5th | <0.01% | 20 | -33.3% | 0 points |
73.4%
Held 1st. 550K estimated branded searches, 0% vs prior month. Share -1.3 points.
14.7%
Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.
3.
Lendi9.9%
Held 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +1.7 points.
4.
Canstar2%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Finder<0.01%
Held 5th. 20 estimated branded searches, -33.3% vs prior month. Share 0 points.
Compare search popularity between Lendi and its closest rivals
Every comparison with Lendi
3 comparisons
How has branded search demand for Lendi changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Lendi worldwide rose from 27.1K to 74K.
- Across the 11 months ending August 2026, Lendi’s estimated Share of Search among mortgage comparison platforms worldwide increased from 3.6% to 9.9%.
How did search popularity change for mortgage comparison platforms worldwide in August 2026?
4 changes

In August 2026, Lendi gained estimated Share of Search among mortgage comparison platforms worldwide, from 8.2% to 9.9%.

In August 2026, MoneySuperMarket lost estimated Share of Search among mortgage comparison platforms worldwide, from 74.8% to 73.4%.

NerdWallet’s estimated Share of Search among mortgage comparison platforms worldwide has lost ground for 3 months in a row, from 18.1% to 14.7% in August 2026.

Estimated monthly branded searches for Canstar worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.
How is Lendi measured?
Brandwave collects information about searches that people make online using Lendi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- lendi
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Is Lendi your brand?
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