Brandwave

How popular isKhan Academy Kids?

In September 2026, people searched for Khan Academy Kids by name about 90,500 times worldwide, about the same as the previous year. These searches made up 4.9% of all global kids reading app searches, placing Khan Academy Kids fourth out of seven apps. When we asked both ChatGPT and Google AI Overviews about kids reading apps, Khan Academy Kids appeared in three of the five answers and was the most recommended of the seven.

Search and AI answers in September 2026

Khan Academy Kids is the fourth most searched of 7 competitors and the most recommended in AI answers.

  1. EpicShare of searches 36.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  2. Reading EggsShare of searches 29.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. Raz-KidsShare of searches 24.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. Khan Academy KidsShare of searches 4.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  5. Teach Your Monster to ReadShare of searches 3.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

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Top kids reading apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Khan Academy Kids was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Khan Academy Kids is the most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Khan Academy Kids1st
  2. Reading Eggs2nd
  3. Teach Your Monster to Read3rd
  4. Duolingo ABC4th
  5. Epic5th
  6. Raz-Kids–
  7. Wushka–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Reading Eggs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Khan Academy Kids3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Teach Your Monster to Read3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Epic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Duolingo ABC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Raz-Kids0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wushka0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about kids reading apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which kids reading apps compete with Khan Academy Kids?

Khan Academy Kids against kids reading apps worldwide, by month

Share of searches by month for Epic, Reading Eggs, Raz-Kids, Khan Academy Kids, Teach Your Monster to Read. The figures are in the table below the chart.

View monthly share of searches table
MonthEpicReading EggsRaz-KidsKhan Academy KidsTeach Your Monster to ReadDuolingo ABCWushka
Oct 202526.3%32.1%32.1%4.3%3.5%0.86%0.71%
Nov 202524.3%36.3%29.7%4.9%3.3%0.8%0.8%
Dec 202529.5%29.5%29.5%5.9%4%1.2%0.53%
Jan 202627.5%27.5%33.6%5.5%4.5%1.1%0.22%
Feb 202627.5%33.7%27.5%5.5%3.7%0.91%1.1%
Mar 202624.8%37.1%24.8%7.4%4.1%0.82%1%
Apr 202625.2%30.8%30.8%7.5%4.1%0.83%0.68%
May 202625.3%37.8%25.3%6.2%3.4%1%1%
Jun 202616.6%45.2%24.7%7.4%3.3%1.5%1.2%
Jul 20267.8%47.3%25.9%11.6%3.5%2.3%1.6%
Aug 202632.7%32.7%21.8%6.6%3.6%1.3%1.3%
Sep 202636.3%29.7%24.3%4.9%3.3%1.2%0.44%

  1. 1.Epic

    36.3%

    Held 1st. 673K estimated branded searches, +82.9% vs prior month. Share +3.6 points.

  2. 2.Reading Eggs

    29.7%

    Held 2nd. 550K estimated branded searches, +49.5% vs prior month. Share -3 points.

  3. 3.Raz-Kids

    24.3%

    Held 3rd. 450K estimated branded searches, +82.9% vs prior month. Share +2.4 points.

  4. 4.Khan Academy Kids

    4.9%

    Held 4th. 90.5K estimated branded searches, +22.3% vs prior month. Share -1.7 points.

  5. 5.Teach Your Monster to Read

    3.3%

    Held 5th. 60.5K estimated branded searches, +49.4% vs prior month. Share -0.3 points.

  6. 6.Duolingo ABC

    1.2%

    Held 6th. 22.2K estimated branded searches, +50% vs prior month. Share -0.1 points.

  7. 7.Wushka

    0.44%

    Held 7th. 8.1K estimated branded searches, -45.3% vs prior month. Share -0.9 points.

Compare popularity between Khan Academy Kids and its closest rivals

Every comparison with Khan Academy Kids

6 comparisons

How has branded search demand for Khan Academy Kids changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Khan Academy Kids worldwide held steady at 90.5K.
  • Across the 12 months ending September 2026, Khan Academy Kids’ share of searches among kids reading apps worldwide increased from 4.3% to 4.9%.
  • Across the 12 months ending September 2026, Khan Academy Kids’ share of searches among kids reading apps worldwide peaked at 11.6% in July 2026 and was lowest at 4.3% in October 2025.

How did search popularity change for kids reading apps worldwide in September 2026?

6 changes

  1. In September 2026, Epic gained share of searches among kids reading apps worldwide, from 32.7% to 36.3%.

  2. In September 2026, Raz-Kids gained share of searches among kids reading apps worldwide, from 21.8% to 24.3%.

  3. In September 2026, Reading Eggs lost share of searches among kids reading apps worldwide, from 32.7% to 29.7%.

  4. In September 2026, Khan Academy Kids lost share of searches among kids reading apps worldwide, from 6.6% to 4.9%.

  5. In September 2026, Wushka lost share of searches among kids reading apps worldwide, from 1.3% to 0.44%.

  6. Estimated monthly branded searches for Duolingo ABC worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.

How are Khan Academy Kids’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Khan Academy Kids’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • khan academy kids

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How the Brand Demand Index is measured

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