Brandwave

How popular isKapro?

In September 2026, people searched for Kapro by name about 4,400 times worldwide, about the same as the previous year. These searches made up 2.1% of all global spirit level brand searches, placing Kapro fifth out of six brands. When we asked both ChatGPT and Google AI Overviews about spirit level brands, Kapro appeared in three of the five answers and was the third most recommended of the six.

Search and AI answers in September 2026

Kapro is the fifth most searched of 6 competitors and the third most recommended in AI answers.

  1. BoschShare of searches 78.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. StanleyShare of searches 10.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  3. StabilaShare of searches 5.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. EmpireShare of searches 2.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. KaproShare of searches 2.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

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Top spirit level brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kapro was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Kapro is the third most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Stabila1st
  2. Empire2nd
  3. Kapro3rd
  4. Stanley4th
  5. Johnson Level5th
  6. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stabila4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Empire4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kapro3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stanley2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Johnson Level2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about spirit level brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which spirit level brands compete with Kapro?

Kapro against spirit level brands worldwide, by month

Share of searches by month for Bosch, Stanley, Stabila, Empire, Kapro. The figures are in the table below the chart.

View monthly share of searches table
MonthBoschStanleyStabilaEmpireKaproJohnson Level
Oct 202581.4%7.9%6%1.8%1.8%1.2%
Nov 202576.7%10.5%6.8%2%2.5%1.3%
Dec 202575.7%14%5.5%1.6%2%1.1%
Jan 202675.4%13.5%5.5%2%2.5%1.1%
Feb 202675.6%11.9%6.7%2%2.4%1.3%
Mar 202677.1%10.1%6.9%2%2.5%1.3%
Apr 202677.9%9.9%7%2.1%2.1%1.1%
May 202674.3%14.9%5.4%2%2.4%1.1%
Jun 202678.8%10.2%5.8%2.1%2.1%1.1%
Jul 202677.8%11%5.7%2.1%2.1%1.4%
Aug 202681.2%9.5%4.9%1.8%1.8%0.97%
Sep 202678.7%10.2%5.7%2.1%2.1%1.1%

  1. 1.Bosch

    78.7%

    Held 1st. 166K estimated branded searches, -17.8% vs prior month. Share -2.4 points.

  2. 2.Stanley

    10.2%

    Held 2nd. 21.5K estimated branded searches, -8.5% vs prior month. Share +0.8 points.

  3. 3.Stabila

    5.7%

    Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share +0.9 points.

  4. 4.Empire

    2.1%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Kapro

    2.1%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.3 points.

  6. 6.Johnson Level

    1.1%

    Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare popularity between Kapro and its closest rivals

Every comparison with Kapro

5 comparisons

How has branded search demand for Kapro changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Kapro worldwide held steady at 4.4K.
  • Across the 12 months ending September 2026, Kapro’s share of searches among spirit level brands worldwide held steady, from 1.8% to 2.1%.

How did search popularity change for spirit level brands worldwide in September 2026?

4 changes

  1. In September 2026, Stabila gained share of searches among spirit level brands worldwide, from 4.9% to 5.7%.

  2. In September 2026, Stanley gained share of searches among spirit level brands worldwide, from 9.5% to 10.2%.

  3. In September 2026, Bosch lost share of searches among spirit level brands worldwide, from 81.2% to 78.7%.

  4. Estimated monthly branded searches for Johnson Level worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

How are Kapro’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Kapro’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • kapro

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How the Brand Demand Index is measured

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