Brandwave

How popular isKallo in search?

In August 2026, there were an estimated 33.1K branded searches for Kallo worldwide which held steady over the last 11 months. Kallo holds 10.3% estimated Share of Search among rice cakes worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Quaker Oats76.7%
  2. Kallo10.3%
  3. Lundberg8.5%
  4. Snack a Jacks3.1%
  5. Riceland1.4%
  6. Eat Real0.05%
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Which rice cakes compete with Kallo?

Kallo against rice cakes worldwide, by month

Share of Search by month for Quaker Oats, Kallo, Lundberg, Snack a Jacks. The figures are in the table below the chart.

View monthly share of search table
MonthQuaker OatsKalloLundbergSnack a JacksRicelandEat Real
Oct 202576.8%12.6%3.8%4.6%2.1%0.08%
Nov 202574.2%14.9%4.5%4.5%2%0.08%
Dec 202577%12.7%4.6%3.1%2.5%0.1%
Jan 202678.1%10.5%3.8%5.7%1.7%0.1%
Feb 202678.9%10.6%3.9%4.8%1.7%0.08%
Mar 202663.2%28.4%3.1%3.8%1.4%0.07%
Apr 202676.4%12.6%4.6%4.6%1.7%0.1%
May 202677.3%12.7%3.8%4.7%1.4%0.08%
Jun 202678.5%12.9%3.2%3.9%1.4%0.08%
Jul 202679.2%10.7%4.8%3.9%1.4%0.07%
Aug 202676.7%10.3%8.5%3.1%1.4%0.05%
Sep 2026——————

  1. 1.Quaker Oats

    76.7%

    Held 1st. 246K estimated branded searches, +22.4% vs prior month. Share -2.5 points.

  2. 2.Kallo

    10.3%

    Held 2nd. 33.1K estimated branded searches, +22.1% vs prior month. Share -0.4 points.

  3. 3.Lundberg

    8.5%

    Held 3rd. 27.1K estimated branded searches, +124% vs prior month. Share +3.7 points.

  4. 4.Snack a Jacks

    3.1%

    Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. 5.Riceland

    1.4%

    Held 5th. 4.4K estimated branded searches, +22.2% vs prior month. Share 0 points.

  6. 6.Eat Real

    0.05%

    Held 6th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Kallo and its closest rivals

How has branded search demand for Kallo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Kallo worldwide held steady at 33.1K.
  • Across the 11 months ending August 2026, Kallo’s estimated Share of Search among rice cakes worldwide decreased from 12.6% to 10.3%.
  • Across the 11 months ending August 2026, Kallo’s estimated Share of Search among rice cakes worldwide peaked at 28.4% in March 2026 and was lowest at 10.3% in August 2026.

How did search popularity change for rice cakes worldwide in August 2026?

  1. In August 2026, Lundberg gained estimated Share of Search among rice cakes worldwide, from 4.8% to 8.5%.

  2. In August 2026, Quaker Oats lost estimated Share of Search among rice cakes worldwide, from 79.2% to 76.7%.

  3. In August 2026, Snack a Jacks lost estimated Share of Search among rice cakes worldwide, from 3.9% to 3.1%.

  4. Estimated monthly branded searches for Eat Real worldwide fell 19% over 11 measured months, from 210 to 170 in August 2026.

  5. Estimated monthly branded searches for Riceland worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.

How is Kallo measured?

Brandwave collects information about searches that people make online using Kallo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • kallo

Do you work for Kallo? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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