How popular isJim Beam in search?
In September 2026, there were an estimated 301K branded searches for Jim Beam worldwide which held steady over the last 12 months. Jim Beam holds 23.7% estimated Share of Search among whisky brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Johnnie Walker29%
Glenfiddich23.7%
Jameson23.7%
Jim Beam23.7%
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Which whisky brands compete with Jim Beam?
Share of Search by month for Johnnie Walker, Glenfiddich, Jameson, Jim Beam. The figures are in the table below the chart.
View monthly share of search table
| Month | Johnnie Walker | Glenfiddich | Jameson | Jim Beam |
|---|---|---|---|---|
| Oct 2025 | 31.7% | 25.9% | 21.2% | 21.2% |
| Nov 2025 | 31.7% | 25.9% | 21.2% | 21.2% |
| Dec 2025 | 28.7% | 23.4% | 19.2% | 28.7% |
| Jan 2026 | 31.7% | 25.9% | 21.2% | 21.2% |
| Feb 2026 | 28.7% | 23.5% | 19.2% | 28.7% |
| Mar 2026 | 30.3% | 24.8% | 24.8% | 20.2% |
| Apr 2026 | 30.3% | 24.8% | 24.8% | 20.2% |
| May 2026 | 30.3% | 24.8% | 24.8% | 20.2% |
| Jun 2026 | 34.7% | 23.2% | 23.2% | 19% |
| Jul 2026 | 30.3% | 24.8% | 24.8% | 20.2% |
| Aug 2026 | 27.5% | 27.5% | 22.5% | 22.5% |
| Sep 2026 | 29% | 23.7% | 23.7% | 23.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 29% | 368K | 0% | +1.4 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 23.7% | 301K | -18.2% | -3.8 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 23.7% | 301K | 0% | +1.2 points | |
| 4, held 4th | 23.7% | 301K | 0% | +1.2 points |
29%
Moved from 2nd to 1st. 368K estimated branded searches, 0% vs prior month. Share +1.4 points.
23.7%
Moved from 1st to 2nd. 301K estimated branded searches, -18.2% vs prior month. Share -3.8 points.
3.
Jameson23.7%
Held 3rd. 301K estimated branded searches, 0% vs prior month. Share +1.2 points.
4.
Jim Beam23.7%
Held 4th. 301K estimated branded searches, 0% vs prior month. Share +1.2 points.
Compare search popularity between Jim Beam and its closest rivals
Every comparison with Jim Beam
3 comparisons
How has branded search demand for Jim Beam changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Jim Beam worldwide held steady at 301K.
- Across the 12 months ending September 2026, Jim Beam’s estimated Share of Search among whisky brands worldwide increased from 21.2% to 23.7%.
- Across the 12 months ending September 2026, Jim Beam’s estimated Share of Search among whisky brands worldwide peaked at 28.7% in December 2025 and was lowest at 19% in June 2026.
How did search popularity change for whisky brands worldwide in September 2026?
4 changes
In September 2026, Johnnie Walker overtook Glenfiddich to become the leader among whisky brands worldwide, with 29% estimated Share of Search.
In September 2026, Jameson gained estimated Share of Search among whisky brands worldwide, from 22.5% to 23.7%.
In September 2026, Jim Beam gained estimated Share of Search among whisky brands worldwide, from 22.5% to 23.7%.
In September 2026, Glenfiddich lost estimated Share of Search among whisky brands worldwide, from 27.5% to 23.7%.
How is Jim Beam measured?
Brandwave collects information about searches that people make online using Jim Beam’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- jim beam
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