Brandwave

How popular isItron in search?

In August 2026, there were an estimated 18.1K branded searches for Itron worldwide which is down 18.5% over the last 11 months. Itron holds 0.9% estimated Share of Search among smart grid platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Siemens60.5%
  2. Schneider Electric27.3%
  3. GE Vernova10%
  4. Landis+Gyr1.3%
  5. Itron0.9%
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Which smart grid platforms compete with Itron?

Itron against smart grid platforms worldwide, by month

Share of Search by month for Siemens, Schneider Electric, GE Vernova, Itron. The figures are in the table below the chart.

View monthly share of search table
MonthSiemensSchneider ElectricGE VernovaLandis+GyrItron
Oct 202560.2%27.1%9.9%1.6%1.1%
Nov 202566.1%24.2%7.3%1.5%0.98%
Dec 202563.7%23.5%10.5%1.4%0.94%
Jan 202660.3%27.2%9.9%1.6%0.9%
Feb 202660.4%27.2%9.9%1.3%1.1%
Mar 202656.8%31.3%9.4%1.5%1%
Apr 202659.1%26.6%11.9%1.3%1.1%
May 202660.5%27.3%10%1.3%0.9%
Jun 202659.2%26.7%11.9%1.3%0.88%
Jul 202659.2%26.7%11.9%1.3%0.88%
Aug 202660.5%27.3%10%1.3%0.9%
Sep 2026—————
  1. 1.Siemens

    60.5%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share +1.3 points.

  2. Held 2nd. 550K estimated branded searches, 0% vs prior month. Share +0.6 points.

  3. 3.GE Vernova

    10%

    Held 3rd. 201K estimated branded searches, -18.3% vs prior month. Share -2 points.

  4. 4.Landis+Gyr

    1.3%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Itron

    0.9%

    Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Itron and its closest rivals

How has branded search demand for Itron changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Itron worldwide fell from 22.2K to 18.1K.
  • Across the 11 months ending August 2026, Itron’s estimated Share of Search among smart grid platforms worldwide held steady, from 1.1% to 0.9%.

How did search popularity change for smart grid platforms worldwide in August 2026?

  1. In August 2026, Siemens gained estimated Share of Search among smart grid platforms worldwide, from 59.2% to 60.5%.

  2. In August 2026, Schneider Electric gained estimated Share of Search among smart grid platforms worldwide, from 26.7% to 27.3%.

  3. In August 2026, GE Vernova lost estimated Share of Search among smart grid platforms worldwide, from 11.9% to 10%.

  4. Estimated monthly branded searches for Itron worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

  5. Estimated monthly branded searches for Landis+Gyr worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

Where does Itron compete?

Itron is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Smart grid platforms5th of 50.9%Shown above
Utilities software5th of 62.2%Show ranking
Utility customer information systems2nd of 521%Show ranking
Utility billing software2nd of 523.1%Show ranking

How is Itron measured?

Brandwave collects information about searches that people make online using Itron’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • itron

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How the Brand Demand Index is measured

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Is Itron your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.