Brandwave

How popular isInvoice2go in search?

In September 2026, there were an estimated 22.2K branded searches for Invoice2go worldwide which is down 18.1% over the last 12 months. Invoice2go holds 5.8% estimated Share of Search among invoicing apps worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Zoho Invoice35.3%
  2. Wave28%
  3. FreshBooks23.7%
  4. Invoice Simple7.1%
  5. Invoice2go5.8%
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Which invoicing apps compete with Invoice2go?

Invoice2go against invoicing apps worldwide, by month

Share of Search by month for Zoho Invoice, Wave, FreshBooks, Invoice Simple, Invoice2go. The figures are in the table below the chart.

View monthly share of search table
MonthZoho InvoiceWaveFreshBooksInvoice SimpleInvoice2go
Oct 202536.3%23.2%24.3%8.9%7.3%
Nov 202540.2%21.6%22%8.1%8.1%
Dec 202539.2%25%21.5%7.9%6.4%
Jan 202634.8%28%23.3%7%7%
Feb 202641.5%23.2%18.6%8.3%8.3%
Mar 202640.4%23.5%18.1%9.9%8.1%
Apr 202640.8%22.7%18.3%10%8.2%
May 202644.6%21.2%16.3%8.9%8.9%
Jun 202640.5%21.1%22.2%8.1%8.1%
Jul 202646.3%19.8%17%9.3%7.6%
Aug 202641.4%20.7%22.7%8.3%6.8%
Sep 202635.3%28%23.7%7.1%5.8%
  1. Held 1st. 135K estimated branded searches, 0% vs prior month. Share -6.1 points.

  2. 2.Wave

    28%

    Moved from 3rd to 2nd. 107K estimated branded searches, +58.4% vs prior month. Share +7.3 points.

  3. 3.FreshBooks

    23.7%

    Moved from 2nd to 3rd. 90.5K estimated branded searches, +22.3% vs prior month. Share +1 points.

  4. Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -1.2 points.

  5. Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share -1 points.

Compare search popularity between Invoice2go and its closest rivals

How has branded search demand for Invoice2go changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Invoice2go worldwide fell from 27.1K to 22.2K.
  • Across the 12 months ending September 2026, Invoice2go’s estimated Share of Search among invoicing apps worldwide decreased from 7.3% to 5.8%.
  • Across the 12 months ending September 2026, Invoice2go’s estimated Share of Search among invoicing apps worldwide peaked at 8.9% in May 2026 and was lowest at 5.8% in September 2026.

How did search popularity change for invoicing apps worldwide in September 2026?

  1. In September 2026, Wave overtook FreshBooks to rank 2nd among invoicing apps worldwide, with 28% estimated Share of Search.

  2. In September 2026, FreshBooks gained estimated Share of Search among invoicing apps worldwide, from 22.7% to 23.7%.

  3. In September 2026, Zoho Invoice lost estimated Share of Search among invoicing apps worldwide, from 41.4% to 35.3%.

  4. In September 2026, Invoice Simple lost estimated Share of Search among invoicing apps worldwide, from 8.3% to 7.1%.

  5. In September 2026, Invoice2go lost estimated Share of Search among invoicing apps worldwide, from 6.8% to 5.8%.

How is Invoice2go measured?

Brandwave collects information about searches that people make online using Invoice2go’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • invoice2go

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How the Brand Demand Index is measured

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Is Invoice2go your brand?

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