Brandwave

How popular isHume Doors in search?

In August 2026, there were an estimated 18.1K branded searches for Hume Doors worldwide which held steady over the last 11 months. Hume Doors holds 14.7% estimated Share of Search among internal doors worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Masonite40.3%
  2. Jeld-Wen33%
  3. Hume Doors14.7%
  4. Leader Doors12%
  5. Norca—
  6. Victoria Door Company—
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Which internal doors compete with Hume Doors?

Hume Doors against internal doors worldwide, by month

Share of Search by month for Masonite, Jeld-Wen, Hume Doors, Leader Doors. The figures are in the table below the chart.

View monthly share of search table
MonthMasoniteJeld-WenHume DoorsLeader DoorsNorcaVictoria Door Company
Oct 202531.9%39%11.7%17.5%——
Nov 202532.9%40.3%12%14.8%——
Dec 202538.3%38.3%9.4%14%——
Jan 202633.7%41.2%10.1%15.1%——
Feb 202637.5%37.5%11.2%13.7%——
Mar 202638.5%38.5%11.5%11.5%——
Apr 202638.5%38.5%11.5%11.5%——
May 202637.5%37.5%13.7%11.2%——
Jun 202638.3%38.3%14%9.4%——
Jul 202638.3%38.3%14%9.4%——
Aug 202640.3%33%14.7%12%——
Sep 2026——————
  1. 1.Masonite

    40.3%

    Moved from 2nd to 1st. 49.5K estimated branded searches, 0% vs prior month. Share +2 points.

  2. Moved from 1st to 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -5.4 points.

  3. 3.Hume Doors

    14.7%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

  4. Held 4th. 14.8K estimated branded searches, +22.3% vs prior month. Share +2.7 points.

  5. —.Norca

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

  6. Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Hume Doors and its closest rivals

How has branded search demand for Hume Doors changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Hume Doors worldwide held steady at 18.1K.
  • Across the 11 months ending August 2026, Hume Doors’ estimated Share of Search among internal doors worldwide increased from 11.7% to 14.7%.
  • Across the 11 months ending August 2026, Hume Doors’ estimated Share of Search among internal doors worldwide peaked at 14.7% in August 2026 and was lowest at 9.4% in December 2025.
  • Across the 11 months ending August 2026, Hume Doors rose from 4th to 3rd among internal doors worldwide.

How did search popularity change for internal doors worldwide in August 2026?

  1. In August 2026, Masonite overtook Jeld-Wen to take the highest estimated Share of Search among internal doors worldwide, at 40.3%.

  2. In August 2026, Leader Doors gained estimated Share of Search among internal doors worldwide, from 9.4% to 12%.

  3. In August 2026, Hume Doors gained estimated Share of Search among internal doors worldwide, from 14% to 14.7%.

  4. In August 2026, Jeld-Wen lost estimated Share of Search among internal doors worldwide, from 38.3% to 33%.

How is Hume Doors measured?

Brandwave collects information about searches that people make online using Hume Doors’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hume doors

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How the Brand Demand Index is measured

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Is Hume Doors your brand?

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