How popular isHoMedics in search?
In August 2026, there were an estimated 27.1K branded searches for HoMedics worldwide which is down 18.1% over the last 11 months. HoMedics holds 3.3% estimated Share of Search among heated blanket brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Dreamland67.3%
Sunbeam11.1%
Beurer9.1%- Silentnight9.1%
- HoMedics3.3%
- Slumberdown0.23%
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Which heated blanket brands compete with HoMedics?
Share of Search by month for Dreamland, Sunbeam, Beurer, Silentnight, HoMedics. The figures are in the table below the chart.
View monthly share of search table
| Month | Dreamland | Sunbeam | Beurer | Silentnight | HoMedics | Slumberdown |
|---|---|---|---|---|---|---|
| Oct 2025 | 61% | 10% | 10% | 15% | 3.7% | 0.27% |
| Nov 2025 | 61.7% | 5.6% | 6.8% | 22.7% | 3.1% | 0.18% |
| Dec 2025 | 39.4% | 4.3% | 5.3% | 47.9% | 2.9% | 0.12% |
| Jan 2026 | 52.4% | 10.5% | 12.8% | 19.2% | 4.7% | 0.34% |
| Feb 2026 | 60.8% | 10% | 12.2% | 12.2% | 4.5% | 0.22% |
| Mar 2026 | 65.5% | 10.8% | 8.8% | 10.8% | 3.9% | 0.23% |
| Apr 2026 | 66.8% | 11% | 9% | 9% | 4% | 0.19% |
| May 2026 | 65.5% | 10.8% | 8.8% | 10.8% | 3.9% | 0.19% |
| Jun 2026 | 69.9% | 9.4% | 9.4% | 7.7% | 3.4% | 0.17% |
| Jul 2026 | 68.7% | 9.2% | 9.2% | 9.2% | 3.4% | 0.16% |
| Aug 2026 | 67.3% | 11.1% | 9.1% | 9.1% | 3.3% | 0.23% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 67.3% | 550K | 0% | -1.4 points | |
| 2, moved from 4th to 2nd | 11.1% | 90.5K | +22.3% | +1.8 pointsmoved from 4th to 2nd | |
| 3, moved from 2nd to 3rd | 9.1% | 74K | 0% | -0.2 pointsmoved from 2nd to 3rd | |
| 4, moved from 3rd to 4th | 9.1% | 74K | 0% | -0.2 pointsmoved from 3rd to 4th | |
| 5, held 5th | 3.3% | 27.1K | 0% | -0.1 points | |
| 6, held 6th | 0.23% | 1.9K | +46.2% | +0.1 points |
67.3%
Held 1st. 550K estimated branded searches, 0% vs prior month. Share -1.4 points.
2.
Sunbeam11.1%
Moved from 4th to 2nd. 90.5K estimated branded searches, +22.3% vs prior month. Share +1.8 points.
3.
Beurer9.1%
Moved from 2nd to 3rd. 74K estimated branded searches, 0% vs prior month. Share -0.2 points.
9.1%
Moved from 3rd to 4th. 74K estimated branded searches, 0% vs prior month. Share -0.2 points.
5.HoMedics
3.3%
Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.23%
Held 6th. 1.9K estimated branded searches, +46.2% vs prior month. Share +0.1 points.
Compare search popularity between HoMedics and its closest rivals
How has branded search demand for HoMedics changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for HoMedics worldwide fell from 33.1K to 27.1K.
- Across the 11 months ending August 2026, HoMedics’ estimated Share of Search among heated blanket brands worldwide peaked at 4.7% in January 2026 and was lowest at 2.9% in December 2025.
How did search popularity change for heated blanket brands worldwide in August 2026?
6 changes
In August 2026, Sunbeam overtook Beurer to rank 2nd among heated blanket brands worldwide, at 11.1%.
In August 2026, Dreamland lost estimated Share of Search among heated blanket brands worldwide, from 68.7% to 67.3%.
HoMedics’ estimated Share of Search among heated blanket brands worldwide has lost ground for 3 months in a row, from 3.9% to 3.3% in August 2026.
Estimated monthly branded searches for Silentnight worldwide fell 45.2% over 11 measured months, from 135K to 74K in August 2026.
Estimated monthly branded searches for Slumberdown worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026.
Estimated monthly branded searches for Beurer worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
How is HoMedics measured?
Brandwave collects information about searches that people make online using HoMedics’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- ho medics
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Is HoMedics your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.