How popular isHoldfast in search?
In September 2026, there were an estimated 33.1K branded searches for Holdfast worldwide which is down 18.3% over the last 12 months. Holdfast holds 5.5% estimated Share of Search among adhesive and sealant brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Loctite40.7%
Gorilla Glue27.3%- Araldite18.2%
Liquid Nails8.2%
Holdfast5.5%- Parfix0.21%
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Which adhesive and sealant brands compete with Holdfast?
Share of Search by month for Loctite, Gorilla Glue, Araldite, Liquid Nails, Holdfast. The figures are in the table below the chart.
View monthly share of search table
| Month | Loctite | Gorilla Glue | Araldite | Liquid Nails | Holdfast | Parfix |
|---|---|---|---|---|---|---|
| Oct 2025 | 39.1% | 32% | 14.4% | 7.9% | 6.4% | 0.25% |
| Nov 2025 | 41.5% | 27.8% | 15.3% | 8.4% | 6.8% | 0.22% |
| Dec 2025 | 36.7% | 30.1% | 16.5% | 7.4% | 9% | 0.24% |
| Jan 2026 | 40.1% | 26.9% | 14.8% | 8.1% | 9.9% | 0.21% |
| Feb 2026 | 41.5% | 27.8% | 15.3% | 6.8% | 8.4% | 0.22% |
| Mar 2026 | 39.3% | 26.3% | 14.4% | 7.9% | 11.8% | 0.26% |
| Apr 2026 | 40.9% | 27.4% | 15% | 8.2% | 8.2% | 0.22% |
| May 2026 | 40.2% | 26.9% | 18% | 8.1% | 6.6% | 0.21% |
| Jun 2026 | 41.6% | 22.8% | 18.6% | 8.4% | 8.4% | 0.17% |
| Jul 2026 | 39.6% | 26.6% | 17.7% | 8% | 8% | 0.21% |
| Aug 2026 | 40.2% | 26.9% | 18% | 8.1% | 6.6% | 0.21% |
| Sep 2026 | 40.7% | 27.3% | 18.2% | 8.2% | 5.5% | 0.21% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.7% | 246K | 0% | +0.5 points | |
| 2, held 2nd | 27.3% | 165K | 0% | +0.3 points | |
| 3, held 3rd | 18.2% | 110K | 0% | +0.2 points | |
| 4, held 4th | 8.2% | 49.5K | 0% | +0.1 points | |
| 5, held 5th | 5.5% | 33.1K | -18.3% | -1.1 points | |
| 6, held 6th | 0.21% | 1.3K | 0% | 0 points |
1.
Loctite40.7%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share +0.5 points.
27.3%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +0.3 points.
3.Araldite
18.2%
Held 3rd. 110K estimated branded searches, 0% vs prior month. Share +0.2 points.
8.2%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
Holdfast5.5%
Held 5th. 33.1K estimated branded searches, -18.3% vs prior month. Share -1.1 points.
6.Parfix
0.21%
Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Holdfast and its closest rivals
Every comparison with Holdfast
5 comparisons
How has branded search demand for Holdfast changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Holdfast worldwide fell from 40.5K to 33.1K.
- Across the 12 months ending September 2026, Holdfast’s estimated Share of Search among adhesive and sealant brands worldwide decreased from 6.4% to 5.5%.
- Across the 12 months ending September 2026, Holdfast’s estimated Share of Search among adhesive and sealant brands worldwide peaked at 11.8% in March 2026 and was lowest at 5.5% in September 2026.
How did search popularity change for adhesive and sealant brands worldwide in September 2026?
4 changes
In September 2026, Holdfast lost estimated Share of Search among adhesive and sealant brands worldwide, from 6.6% to 5.5%.
Gorilla Glue’s estimated Share of Search among adhesive and sealant brands worldwide has gained ground for 3 months in a row, from 22.8% to 27.3% in September 2026.
Estimated monthly branded searches for Araldite worldwide rose 21.5% over 12 measured months, from 90.5K to 110K in September 2026.
Estimated monthly branded searches for Parfix worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
How is Holdfast measured?
Brandwave collects information about searches that people make online using Holdfast’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- holdfast
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Is Holdfast your brand?
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