How popular isGorilla Glue in search?
In September 2026, there were an estimated 165K branded searches for Gorilla Glue worldwide which is down 17.9% over the last 12 months. Gorilla Glue holds 27.3% estimated Share of Search among adhesive and sealant brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Loctite40.7%
Gorilla Glue27.3%- Araldite18.2%
Liquid Nails8.2%
Holdfast5.5%- Parfix0.21%
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Which adhesive and sealant brands compete with Gorilla Glue?
Share of Search by month for Loctite, Gorilla Glue, Araldite, Liquid Nails, Holdfast. The figures are in the table below the chart.
View monthly share of search table
| Month | Loctite | Gorilla Glue | Araldite | Liquid Nails | Holdfast | Parfix |
|---|---|---|---|---|---|---|
| Oct 2025 | 39.1% | 32% | 14.4% | 7.9% | 6.4% | 0.25% |
| Nov 2025 | 41.5% | 27.8% | 15.3% | 8.4% | 6.8% | 0.22% |
| Dec 2025 | 36.7% | 30.1% | 16.5% | 7.4% | 9% | 0.24% |
| Jan 2026 | 40.1% | 26.9% | 14.8% | 8.1% | 9.9% | 0.21% |
| Feb 2026 | 41.5% | 27.8% | 15.3% | 6.8% | 8.4% | 0.22% |
| Mar 2026 | 39.3% | 26.3% | 14.4% | 7.9% | 11.8% | 0.26% |
| Apr 2026 | 40.9% | 27.4% | 15% | 8.2% | 8.2% | 0.22% |
| May 2026 | 40.2% | 26.9% | 18% | 8.1% | 6.6% | 0.21% |
| Jun 2026 | 41.6% | 22.8% | 18.6% | 8.4% | 8.4% | 0.17% |
| Jul 2026 | 39.6% | 26.6% | 17.7% | 8% | 8% | 0.21% |
| Aug 2026 | 40.2% | 26.9% | 18% | 8.1% | 6.6% | 0.21% |
| Sep 2026 | 40.7% | 27.3% | 18.2% | 8.2% | 5.5% | 0.21% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.7% | 246K | 0% | +0.5 points | |
| 2, held 2nd | 27.3% | 165K | 0% | +0.3 points | |
| 3, held 3rd | 18.2% | 110K | 0% | +0.2 points | |
| 4, held 4th | 8.2% | 49.5K | 0% | +0.1 points | |
| 5, held 5th | 5.5% | 33.1K | -18.3% | -1.1 points | |
| 6, held 6th | 0.21% | 1.3K | 0% | 0 points |
1.
Loctite40.7%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share +0.5 points.
27.3%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +0.3 points.
3.Araldite
18.2%
Held 3rd. 110K estimated branded searches, 0% vs prior month. Share +0.2 points.
8.2%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
Holdfast5.5%
Held 5th. 33.1K estimated branded searches, -18.3% vs prior month. Share -1.1 points.
6.Parfix
0.21%
Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Gorilla Glue and its closest rivals
How has branded search demand for Gorilla Glue changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Gorilla Glue worldwide fell from 201K to 165K.
- Across the 12 months ending September 2026, Gorilla Glue’s estimated Share of Search among adhesive and sealant brands worldwide decreased from 32% to 27.3%.
- Across the 12 months ending September 2026, Gorilla Glue’s estimated Share of Search among adhesive and sealant brands worldwide peaked at 32% in October 2025 and was lowest at 22.8% in June 2026.
How did search popularity change for adhesive and sealant brands worldwide in September 2026?
4 changes
In September 2026, Holdfast lost estimated Share of Search among adhesive and sealant brands worldwide, from 6.6% to 5.5%.
Gorilla Glue’s estimated Share of Search among adhesive and sealant brands worldwide has gained ground for 3 months in a row, from 22.8% to 27.3% in September 2026.
Estimated monthly branded searches for Araldite worldwide rose 21.5% over 12 measured months, from 90.5K to 110K in September 2026.
Estimated monthly branded searches for Parfix worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
Where does Gorilla Glue compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Hot glue gun brands | 5th of 5 | 3.7% | Show ranking |
| Adhesive and sealant brands | 2nd of 6 | 27.3% | Shown above |
| Epoxy brands | 2nd of 4 | 30.1% | Show ranking |
How is Gorilla Glue measured?
Brandwave collects information about searches that people make online using Gorilla Glue’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- gorilla glue
Who owns Gorilla Glue?
Gorilla Glue is owned by The Gorilla Glue Company. Brandwave does not track any other brands owned by The Gorilla Glue Company.
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Is Gorilla Glue your brand?
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