Brandwave

How popular isSika?

In September 2026, people searched for Sika by name about 301,000 times worldwide, an 18.2% decrease from the previous year. These searches made up 32.9% of all global adhesive and sealant brand searches, placing Sika first out of nine brands. When we asked both ChatGPT and Google AI Overviews about adhesive and sealant brands, Sika appeared in four of the five answers and was the third most recommended of the nine.

Search and AI answers in September 2026

Sika is the most searched of 9 competitors and the third most recommended in AI answers.

  1. SikaShare of searches 32.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. LoctiteShare of searches 26.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. Gorilla GlueShare of searches 18.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. AralditeShare of searches 12%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Liquid NailsShare of searches 5.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th

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Top adhesive and sealant brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sika was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Sika is the third most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Loctite1st
  2. Gorilla Glue2nd
  3. Sika3rd
  4. OSI4th
  5. DAP5th
  6. Liquid Nails6th
  7. Araldite–
  8. Holdfast–
  9. Parfix–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gorilla Glue5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sika4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Loctite4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DAP3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Liquid Nails2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OSI2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Araldite0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Holdfast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Parfix0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about adhesive and sealant brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which adhesive and sealant brands compete with Sika?

Sika against adhesive and sealant brands worldwide, by month

Share of searches by month for Sika, Loctite, Gorilla Glue, Araldite, Liquid Nails, Holdfast. The figures are in the table below the chart.

View monthly share of searches table
MonthSikaLoctiteGorilla GlueAralditeLiquid NailsHoldfastDAPOSIParfix
Oct 202536.6%24.5%20%9%4.9%4%0.63%0.16%0.16%
Nov 202533.5%27.3%18.3%10.1%5.5%4.5%0.49%0.14%0.14%
Dec 202535.2%23.5%19.3%10.6%4.7%5.8%0.53%0.12%0.15%
Jan 202632.7%26.7%17.9%9.8%5.4%6.6%0.58%0.1%0.14%
Feb 202633.5%27.4%18.3%10.1%4.5%5.5%0.5%0.11%0.14%
Mar 202636.8%24.6%16.5%9%4.9%7.4%0.54%0.13%0.16%
Apr 202633.1%27.1%18.2%10%5.4%5.4%0.52%0.14%0.14%
May 202632.7%26.8%17.9%12%5.4%4.4%0.5%0.14%0.14%
Jun 202633.5%27.4%15%12.2%5.5%5.5%0.61%0.14%0.11%
Jul 202632.4%26.5%17.8%11.8%5.3%5.3%0.6%0.14%0.14%
Aug 202632.7%26.7%17.9%11.9%5.4%4.4%0.63%0.17%0.14%
Sep 202632.9%26.9%18.1%12%5.4%3.6%0.71%0.18%0.14%

  1. 1.Sika

    32.9%

    Held 1st. 301K estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. 2.Loctite

    26.9%

    Held 2nd. 246K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Gorilla Glue

    18.1%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Araldite

    12%

    Held 4th. 110K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Liquid Nails

    5.4%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Holdfast

    3.6%

    Held 6th. 33.1K estimated branded searches, -18.3% vs prior month. Share -0.8 points.

  7. 7.DAP

    0.71%

    Held 7th. 6.5K estimated branded searches, +12.5% vs prior month. Share +0.1 points.

  8. 8.OSI

    0.18%

    Held 8th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Parfix

    0.14%

    Held 9th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Sika and its closest rivals

Every comparison with Sika

14 comparisons

How has branded search demand for Sika changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Sika worldwide fell from 368K to 301K.
  • Across the 12 months ending September 2026, Sika’s share of searches among adhesive and sealant brands worldwide decreased from 36.6% to 32.9%.
  • Across the 12 months ending September 2026, Sika’s share of searches among adhesive and sealant brands worldwide peaked at 36.8% in March 2026 and was lowest at 32.4% in July 2026.

How did search popularity change for adhesive and sealant brands worldwide in September 2026?

5 changes

  1. In September 2026, Holdfast lost share of searches among adhesive and sealant brands worldwide, from 4.4% to 3.6%.

  2. Gorilla Glue’s share of searches among adhesive and sealant brands worldwide has gained ground for 3 months in a row, from 15% to 18.1% in September 2026.

  3. Estimated monthly branded searches for Araldite worldwide rose 21.5% over 12 measured months, from 90.5K to 110K in September 2026.

  4. Estimated monthly branded searches for Parfix worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

  5. Estimated monthly branded searches for Sika worldwide fell 18.2% over 12 measured months, from 368K to 301K in September 2026.

How are Sika’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Sika’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • sika

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How the Brand Demand Index is measured

Where does Sika compete?

Sika is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Adhesive and sealant brands1st of 932.9%Shown above
Construction chemical brands1st of 652%Show ranking
Waterproofing brands1st of 554.1%Show ranking
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Is Sika your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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