Brandwave

Holdfast vs Parfix:Which is searched more?

In September 2026, Holdfast had more branded searches than Parfix among adhesive and sealant brands worldwide. Holdfast was estimated to have 33.1K branded searches compared to Parfix’s 1.3K, and held a 5.5% Share of Search versus Parfix’s 0.21%. These are worldwide searches for English-language branded terms.

Share of Search among adhesive and sealant brands worldwide in September 2026Which is more popular in search, Holdfast or Parfix?
Holdfast5.5%33.1K searches
vs
Parfix0.21%1.3K searches

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Which is more popular in search, Holdfast or Parfix?

Compare adhesive and sealant brands people buy for repairs and building. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Holdfast and Parfix among adhesive and sealant brands worldwide, by month

Share of Search by month for Holdfast, Parfix. The figures are in the table below the chart.

View monthly share of search table
MonthLoctiteGorilla GlueAralditeLiquid NailsHoldfastParfix
Oct 202539.1%32%14.4%7.9%6.4%0.25%
Nov 202541.5%27.8%15.3%8.4%6.8%0.22%
Dec 202536.7%30.1%16.5%7.4%9%0.24%
Jan 202640.1%26.9%14.8%8.1%9.9%0.21%
Feb 202641.5%27.8%15.3%6.8%8.4%0.22%
Mar 202639.3%26.3%14.4%7.9%11.8%0.26%
Apr 202640.9%27.4%15%8.2%8.2%0.22%
May 202640.2%26.9%18%8.1%6.6%0.21%
Jun 202641.6%22.8%18.6%8.4%8.4%0.17%
Jul 202639.6%26.6%17.7%8%8%0.21%
Aug 202640.2%26.9%18%8.1%6.6%0.21%
Sep 202640.7%27.3%18.2%8.2%5.5%0.21%

How has the Holdfast and Parfix comparison changed over the last 12 months?

  • Holdfast was ahead of Parfix in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Holdfast’s estimated Share of Search among adhesive and sealant brands worldwide moved from 6.4% to 5.5%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
  • Across the 12 months ending September 2026, Parfix’s estimated Share of Search among adhesive and sealant brands worldwide moved from 0.25% to 0.21%, and its estimated monthly branded searches moved from 1.6K to 1.3K.

How did search popularity change for adhesive and sealant brands worldwide in September 2026?

  1. In September 2026, Holdfast lost estimated Share of Search among adhesive and sealant brands worldwide, from 6.6% to 5.5%.

  2. Estimated monthly branded searches for Parfix worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

Other head-to-heads among adhesive and sealant brands

How each brand is measured

Brandwave collects information about searches that people make online using Holdfast’s and Parfix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Holdfast

1 branded search term

  • holdfast

Parfix

1 branded search term

  • parfix

How the Brand Demand Index is measured

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