Gorilla Glue vs Loctite:Which is searched more?
In September 2026, Loctite had more branded searches than Gorilla Glue among adhesive and sealant brands worldwide. Loctite was estimated to have 246K branded searches compared to Gorilla Glue’s 165K, and held a 40.7% Share of Search versus Gorilla Glue’s 27.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Gorilla Glue or Loctite?
Compare adhesive and sealant brands people buy for repairs and building. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Loctite, Gorilla Glue. The figures are in the table below the chart.
View monthly share of search table
| Month | Loctite | Gorilla Glue | Araldite | Liquid Nails | Holdfast | Parfix |
|---|---|---|---|---|---|---|
| Oct 2025 | 39.1% | 32% | 14.4% | 7.9% | 6.4% | 0.25% |
| Nov 2025 | 41.5% | 27.8% | 15.3% | 8.4% | 6.8% | 0.22% |
| Dec 2025 | 36.7% | 30.1% | 16.5% | 7.4% | 9% | 0.24% |
| Jan 2026 | 40.1% | 26.9% | 14.8% | 8.1% | 9.9% | 0.21% |
| Feb 2026 | 41.5% | 27.8% | 15.3% | 6.8% | 8.4% | 0.22% |
| Mar 2026 | 39.3% | 26.3% | 14.4% | 7.9% | 11.8% | 0.26% |
| Apr 2026 | 40.9% | 27.4% | 15% | 8.2% | 8.2% | 0.22% |
| May 2026 | 40.2% | 26.9% | 18% | 8.1% | 6.6% | 0.21% |
| Jun 2026 | 41.6% | 22.8% | 18.6% | 8.4% | 8.4% | 0.17% |
| Jul 2026 | 39.6% | 26.6% | 17.7% | 8% | 8% | 0.21% |
| Aug 2026 | 40.2% | 26.9% | 18% | 8.1% | 6.6% | 0.21% |
| Sep 2026 | 40.7% | 27.3% | 18.2% | 8.2% | 5.5% | 0.21% |
How has the Gorilla Glue and Loctite comparison changed over the last 12 months?
3 findings
- Loctite was ahead of Gorilla Glue in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gorilla Glue’s estimated Share of Search among adhesive and sealant brands worldwide moved from 32% to 27.3%, and its estimated monthly branded searches moved from 201K to 165K.
- Across the 12 months ending September 2026, Loctite’s estimated Share of Search among adhesive and sealant brands worldwide moved from 39.1% to 40.7%, and its estimated monthly branded searches held steady at 246K.
How did search popularity change for adhesive and sealant brands worldwide in September 2026?
1 change
Gorilla Glue’s estimated Share of Search among adhesive and sealant brands worldwide has gained ground for 3 months in a row, from 22.8% to 27.3% in September 2026.
Other head-to-heads among adhesive and sealant brands
How each brand is measured
Brandwave collects information about searches that people make online using Gorilla Glue’s and Loctite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Gorilla Glue
1 branded search term
- gorilla glue
Loctite
1 branded search term
- loctite
Put your own brand in this comparison
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