Brandwave

How popular isHelium 10 in search?

In August 2026, there were an estimated 114K branded searches for Helium 10 worldwide which is down 18.1% over the last 11 months. Helium 10 holds 64.9% estimated Share of Search among amazon seller research platforms worldwide and is ranked 1st of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Helium 1064.9%
  2. Jungle Scout24.6%
  3. SmartScout8.8%
  4. AMZScout1.4%
  5. DataHawk0.35%
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Which amazon seller research platforms compete with Helium 10?

Helium 10 against amazon seller research platforms worldwide, by month

Share of Search by month for Helium 10, Jungle Scout, SmartScout. The figures are in the table below the chart.

View monthly share of search table
MonthHelium 10Jungle ScoutSmartScoutAMZScoutDataHawk
Oct 202563.6%28.7%4.6%2.5%0.61%
Nov 202567.1%25%4.8%2.6%0.49%
Dec 202567%25.1%4.8%2.6%0.44%
Jan 202662.9%28.5%5.6%2.5%0.46%
Feb 202666.5%25%5.9%2.1%0.43%
Mar 202666.5%25%5.9%2.1%0.49%
Apr 202666.6%25.3%6%1.7%0.44%
May 202661.5%28.3%8.2%1.6%0.4%
Jun 202664.7%24.5%8.7%1.7%0.42%
Jul 202664.6%24.4%8.7%1.7%0.52%
Aug 202664.9%24.6%8.8%1.4%0.35%
Sep 2026—————
  1. 1.Helium 10

    64.9%

    held 1st · 114K estimated branded searches · 0% vs prior month · +0.3 points

  2. held 2nd · 43.2K estimated branded searches · +0.02% vs prior month · +0.1 points

  3. held 3rd · 15.4K estimated branded searches · 0% vs prior month · 0 points

  4. 4.AMZScout

    1.4%

    held 4th · 2.4K estimated branded searches · -17% vs prior month · -0.3 points

  5. 5.DataHawk

    0.35%

    held 5th · 610 estimated branded searches · -33% vs prior month · -0.2 points

Compare search popularity between Helium 10 and its closest rivals

How has branded search demand for Helium 10 changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Helium 10 worldwide fell from 139K to 114K.
  • Across the 11 months ending August 2026, Helium 10’s estimated Share of Search among amazon seller research platforms worldwide increased from 63.6% to 64.9%.
  • Across the 11 months ending August 2026, Helium 10’s estimated Share of Search among amazon seller research platforms worldwide peaked at 67.1% in November 2025 and was lowest at 61.5% in May 2026.

How did search popularity change for amazon seller research platforms worldwide in August 2026?

  1. SmartScout’s estimated Share of Search among amazon seller research platforms worldwide has gained ground for 3 months in a row, from 8.2% to 8.8% in August 2026.

  2. Estimated monthly branded searches for AMZScout worldwide fell 55.3% over 11 measured months, from 5.5K to 2.4K in August 2026.

  3. Estimated monthly branded searches for DataHawk worldwide fell 54.5% over 11 measured months, from 1.3K to 610 in August 2026.

  4. Estimated monthly branded searches for Jungle Scout worldwide fell 31.3% over 11 measured months, from 62.9K to 43.2K in August 2026.

  5. Estimated monthly branded searches for Helium 10 worldwide fell 18.1% over 11 measured months, from 139K to 114K in August 2026.

How is Helium 10 measured?

Brandwave collects information about searches that people make online using Helium 10’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

10 branded search terms

  • amazon helium 10
  • helium 10
  • helium 10 app
  • helium 10 black box
  • helium 10 cerebro
  • helium 10 product research
  • helium 10 software
  • helium 10 tools
  • helium10
  • product research helium 10

Do you work for Helium 10? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Helium 10 your brand?

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