Brandwave

How popular isHelicone in search?

In August 2026, there were an estimated 5.4K branded searches for Helicone worldwide which held steady over the last 11 months. Helicone holds 0.12% estimated Share of Search among AI gateway platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Cloudflare96.2%
  2. LiteLLM3%
  3. Portkey0.5%
  4. Helicone0.12%
  5. KONG0.1%
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Where does Helicone compete?

Helicone is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI gateway platforms4th of 50.12%Shown below
LLM observability platforms4th of 52.2%Show ranking
Prompt management platforms3rd of 55.2%Show ranking

Which AI gateway platforms compete with Helicone?

Helicone against AI gateway platforms worldwide, by month

Share of Search by month for Cloudflare, LiteLLM, Helicone. The figures are in the table below the chart.

View monthly share of search table
MonthCloudflareLiteLLMPortkeyHeliconeKONG
Oct 202596.7%2.1%0.62%0.23%0.34%
Nov 202599.1%0.64%0.16%0.06%0.06%
Dec 202597.9%1.4%0.35%0.16%0.13%
Jan 202696.4%2.5%0.62%0.28%0.18%
Feb 202695.9%3.1%0.61%0.27%0.18%
Mar 202689.4%9.4%0.69%0.31%0.21%
Apr 202694.4%4.5%0.73%0.27%0.15%
May 202695.1%3.6%0.89%0.22%0.12%
Jun 202695.3%3.6%0.73%0.18%0.15%
Jul 202695.4%3.7%0.6%0.15%0.15%
Aug 202696.2%3%0.5%0.12%0.1%
Sep 2026—————
  1. 1.Cloudflare

    96.2%

    Held 1st. 4.3M estimated branded searches, +21% vs prior month. Share +0.8 points.

  2. 2.LiteLLM

    3%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.6 points.

  3. 3.Portkey

    0.5%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Helicone

    0.12%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.KONG

    0.1%

    Held 5th. 4.4K estimated branded searches, -18.5% vs prior month. Share 0 points.

Compare search popularity between Helicone and its closest rivals

How has branded search demand for Helicone changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Helicone worldwide held steady at 5.4K.
  • Across the 11 months ending August 2026, Helicone rose from 5th to 4th among AI gateway platforms worldwide.

How did search popularity change for AI gateway platforms worldwide in August 2026?

  1. In August 2026, Cloudflare gained estimated Share of Search among AI gateway platforms worldwide, from 95.4% to 96.2%.

  2. In August 2026, LiteLLM lost estimated Share of Search among AI gateway platforms worldwide, from 3.7% to 3%.

  3. Estimated monthly branded searches for Portkey worldwide rose 50% over 11 measured months, from 14.8K to 22.2K in August 2026.

  4. Estimated monthly branded searches for KONG worldwide fell 45.7% over 11 measured months, from 8.1K to 4.4K in August 2026.

How is Helicone measured?

Brandwave collects information about searches that people make online using Helicone’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • helicone

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How the Brand Demand Index is measured

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Is Helicone your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.