How popular isHario in search?
In September 2026, there were an estimated 40.5K branded searches for Hario worldwide which is down 18.2% over the last 12 months. Hario holds 6.4% estimated Share of Search among teapot brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Follow Hario and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which teapot brands compete with Hario?
Share of Search by month for T2, Bodum, Hario. The figures are in the table below the chart.
View monthly share of search table
| Month | T2 | Bodum | Hario |
|---|---|---|---|
| Oct 2025 | 80.4% | 10.8% | 8.8% |
| Nov 2025 | 78.5% | 12.9% | 8.6% |
| Dec 2025 | 80.4% | 10.8% | 8.8% |
| Jan 2026 | 78.8% | 10.6% | 10.6% |
| Feb 2026 | 85.9% | 7.7% | 6.3% |
| Mar 2026 | 82% | 9% | 9% |
| Apr 2026 | 82% | 9% | 9% |
| May 2026 | 84.7% | 7.6% | 7.6% |
| Jun 2026 | 85.9% | 6.3% | 7.7% |
| Jul 2026 | 85.9% | 6.3% | 7.7% |
| Aug 2026 | 84.7% | 7.6% | 7.6% |
| Sep 2026 | 87.2% | 6.4% | 6.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 87.2% | 550K | 0% | +2.4 points | |
| 2, held 2nd | 6.4% | 40.5K | -18.2% | -1.2 points | |
| 3, held 3rd | 6.4% | 40.5K | -18.2% | -1.2 points |
Compare search popularity between Hario and its closest rivals
Every comparison with Hario
2 comparisons
How has branded search demand for Hario changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Hario worldwide fell from 49.5K to 40.5K.
- Across the 12 months ending September 2026, Hario’s estimated Share of Search among teapot brands worldwide decreased from 8.8% to 6.4%.
- Across the 12 months ending September 2026, Hario’s estimated Share of Search among teapot brands worldwide peaked at 10.6% in January 2026 and was lowest at 6.3% in February 2026.
How did search popularity change for teapot brands worldwide in September 2026?
3 changes
In September 2026, T2 gained estimated Share of Search among teapot brands worldwide, from 84.7% to 87.2%.
In September 2026, Bodum lost estimated Share of Search among teapot brands worldwide, from 7.6% to 6.4%.
In September 2026, Hario lost estimated Share of Search among teapot brands worldwide, from 7.6% to 6.4%.
How is Hario measured?
Brandwave collects information about searches that people make online using Hario’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hario
Do you work for Hario? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Hario your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.