Brandwave

How popular isHanson in search?

In August 2026, there were an estimated 165K branded searches for Hanson worldwide which is up 22.2% over the last 11 months. Hanson holds 45.1% estimated Share of Search among concrete brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Hanson45.1%
  2. Holcim45.1%
  3. Boral9.1%
  4. Allied Concrete0.66%
  5. Firth0.03%
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Which concrete brands compete with Hanson?

Hanson against concrete brands worldwide, by month

Share of Search by month for Hanson, Holcim, Boral. The figures are in the table below the chart.

View monthly share of search table
MonthHansonHolcimBoralAllied ConcreteFirth
Oct 202540.1%49%9.8%1.1%0.04%
Nov 202539.1%48%11.8%1%0.04%
Dec 202539.2%48.1%11.8%0.86%0.03%
Jan 202635.4%53%10.6%0.93%0.04%
Feb 202635.4%53.1%10.7%0.77%0.03%
Mar 202640.1%49%9.8%1.1%0.03%
Apr 202640.2%49.1%9.8%0.86%0.03%
May 202640.2%49.2%9.9%0.72%0.03%
Jun 202640.2%49.1%9.8%0.86%0.03%
Jul 202645.1%45.1%9.1%0.66%0.03%
Aug 202645.1%45.1%9.1%0.66%0.03%
Sep 2026—————

  1. 1.Hanson

    45.1%

    Held 1st. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Holcim

    45.1%

    Held 2nd. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Boral

    9.1%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Allied Concrete

    0.66%

    Held 4th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Firth

    0.03%

    Held 5th. 110 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Hanson and its closest rivals

Every comparison with Hanson

How has branded search demand for Hanson changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Hanson worldwide rose from 135K to 165K.
  • Across the 11 months ending August 2026, Hanson’s estimated Share of Search among concrete brands worldwide increased from 40.1% to 45.1%.
  • Across the 11 months ending August 2026, Hanson’s estimated Share of Search among concrete brands worldwide peaked at 45.1% in July 2026 and was lowest at 35.4% in January 2026.
  • Across the 11 months ending August 2026, Hanson rose from 2nd to 1st among concrete brands worldwide.

How did search popularity change for concrete brands worldwide in August 2026?

  1. Estimated monthly branded searches for Hanson worldwide rose 22.2% over 11 measured months, from 135K to 165K in August 2026.

  2. Estimated monthly branded searches for Allied Concrete worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.

  3. Estimated monthly branded searches for Firth worldwide fell 21.4% over 11 measured months, from 140 to 110 in August 2026.

How is Hanson measured?

Brandwave collects information about searches that people make online using Hanson’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hanson

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How the Brand Demand Index is measured

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