Brandwave

Concrete brands:Which brands are most popular in search?

Hanson and Holcim share the highest estimated Share of Search among concrete brands worldwide, at 45.1% in August 2026. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Hanson45.1%
  2. Holcim45.1%
  3. Boral9.1%
  4. Allied Concrete0.66%
  5. Firth0.03%

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Share of SearchLeaderboard

Compare the concrete suppliers builders buy from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among concrete brands worldwide, by month

Share of Search by month for Hanson, Holcim, Boral. The figures are in the table below the chart.

View monthly share of search table
MonthHansonHolcimBoralAllied ConcreteFirth
Oct 202540.1%49%9.8%1.1%0.04%
Nov 202539.1%48%11.8%1%0.04%
Dec 202539.2%48.1%11.8%0.86%0.03%
Jan 202635.4%53%10.6%0.93%0.04%
Feb 202635.4%53.1%10.7%0.77%0.03%
Mar 202640.1%49%9.8%1.1%0.03%
Apr 202640.2%49.1%9.8%0.86%0.03%
May 202640.2%49.2%9.9%0.72%0.03%
Jun 202640.2%49.1%9.8%0.86%0.03%
Jul 202645.1%45.1%9.1%0.66%0.03%
Aug 202645.1%45.1%9.1%0.66%0.03%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Hanson

    45.1%

    Held 1st. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Holcim

    45.1%

    Held 2nd. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Boral

    9.1%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Allied Concrete

    0.66%

    Held 4th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Firth

    0.03%

    Held 5th. 110 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among concrete brands worldwide?

Hanson and Holcim share the highest estimated Share of Search among concrete brands worldwide, at 45.1% in August 2026.

Global concrete brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Hanson40.1% → 45.1%45.1%Jul 202635.4%Jan 20262nd → 1st
Holcim49% → 45.1%53.1%Feb 202645.1%Jul 20261st → 2nd
Boral9.8% → 9.1%11.8%Dec 20259.1%Jul 20263rd
Allied Concrete1.1% → 0.66%1.1%Mar 20260.66%Jul 20264th
Firth0.04% → 0.03%0.04%Oct 20250.03%Apr 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Hanson’s estimated Share of Search among concrete brands worldwide increased from 40.1% to 45.1%.
  • Across the 11 months ending August 2026, Holcim’s estimated Share of Search among concrete brands worldwide decreased from 49% to 45.1%.
  • Across the 11 months ending August 2026, Boral’s estimated Share of Search among concrete brands worldwide decreased from 9.8% to 9.1%.
  • Across the 11 months ending August 2026, Hanson’s estimated Share of Search among concrete brands worldwide peaked at 45.1% in July 2026 and was lowest at 35.4% in January 2026.
  • Across the 11 months ending August 2026, Holcim’s estimated Share of Search among concrete brands worldwide peaked at 53.1% in February 2026 and was lowest at 45.1% in July 2026.
  • Across the 11 months ending August 2026, Boral’s estimated Share of Search among concrete brands worldwide peaked at 11.8% in December 2025 and was lowest at 9.1% in July 2026.
  • Across the 11 months ending August 2026, Hanson rose from 2nd to 1st among concrete brands worldwide.
  • Across the 11 months ending August 2026, Holcim fell from 1st to 2nd among concrete brands worldwide.
  • Across the 11 months ending August 2026, Allied Concrete and Firth held steady: their estimated Share of Search among concrete brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for concrete brands worldwide in August 2026?

  1. Estimated monthly branded searches for Hanson worldwide rose 22.2% over 11 measured months, from 135K to 165K in August 2026.

  2. Estimated monthly branded searches for Allied Concrete worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.

  3. Estimated monthly branded searches for Firth worldwide fell 21.4% over 11 measured months, from 140 to 110 in August 2026.

How the Brand Demand Index is measured

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