Brandwave

How popular isGrundfos in search?

In September 2026, there were an estimated 165K branded searches for Grundfos worldwide which is down 17.9% over the last 12 months. Grundfos holds 85% estimated Share of Search among water pumps worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Grundfos85%
  2. Pedrollo9.3%
  3. Lowara3.4%
  4. Davey2.3%
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Which water pumps compete with Grundfos?

Grundfos against water pumps worldwide, by month

Share of Search by month for Grundfos, Pedrollo, Lowara, Davey. The figures are in the table below the chart.

View monthly share of search table
MonthGrundfosPedrolloLowaraDavey
Oct 202585.3%9.4%3.4%1.9%
Nov 202584.4%9.3%4.1%2.2%
Dec 202585%9.3%3.4%2.3%
Jan 202686.4%7.8%3.5%2.3%
Feb 202684.4%9.3%4.1%2.2%
Mar 202683%11.2%4.1%1.8%
Apr 202683%11.2%4.1%1.8%
May 202683.6%11.2%3.3%1.8%
Jun 202685.4%9.4%3.4%1.9%
Jul 202680.6%13.3%3.9%2.2%
Aug 202683.3%11.2%3.3%2.2%
Sep 202685%9.3%3.4%2.3%
  1. Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +1.7 points.

  2. 2.Pedrollo

    9.3%

    Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share -1.8 points.

  3. 3.Lowara

    3.4%

    Held 3rd. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.1 points.

  4. 4.Davey

    2.3%

    Held 4th. 4.4K estimated branded searches, +22.2% vs prior month. Share 0 points.

Compare search popularity between Grundfos and its closest rivals

How has branded search demand for Grundfos changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Grundfos worldwide fell from 201K to 165K.
  • Across the 12 months ending September 2026, Grundfos’ estimated Share of Search among water pumps worldwide peaked at 86.4% in January 2026 and was lowest at 80.6% in July 2026.

How did search popularity change for water pumps worldwide in September 2026?

  1. In September 2026, Grundfos gained estimated Share of Search among water pumps worldwide, from 83.3% to 85%.

  2. In September 2026, Pedrollo lost estimated Share of Search among water pumps worldwide, from 11.2% to 9.3%.

  3. Estimated monthly branded searches for Lowara worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

Where does Grundfos compete?

Grundfos is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Water pump brands1st of 563.6%Show ranking
Water pumps1st of 485%Shown above
Submersible pump brands1st of 391.5%Show ranking

How is Grundfos measured?

Brandwave collects information about searches that people make online using Grundfos’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • grundfos

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How the Brand Demand Index is measured

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Is Grundfos your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.