Brandwave

How popular isGrizzly in search?

In September 2026, there were an estimated 33.1K branded searches for Grizzly worldwide which held steady over the last 12 months. Grizzly holds 2% estimated Share of Search among belt sander brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. DeWalt41%
  2. Craftsman18.3%
  3. Festool15%
  4. Black and Decker13.4%
  5. Bosch10.3%
  6. Grizzly2%
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Which belt sander brands compete with Grizzly?

Grizzly against belt sander brands worldwide, by month

Share of Search by month for DeWalt, Craftsman, Festool, Black and Decker, Bosch, Grizzly. The figures are in the table below the chart.

View monthly share of search table
MonthDeWaltCraftsmanFestoolBlack and DeckerBoschGrizzly
Oct 202539.5%14.4%17.7%14.4%12.1%1.9%
Nov 202544.7%13.4%16.3%14.7%9.2%1.8%
Dec 202545.1%16.5%13.5%13.4%9.3%2.2%
Jan 202640.8%18.2%14.9%13.3%10.3%2.5%
Feb 202640.5%22.2%14.8%12.1%8.4%2%
Mar 202636.3%24.3%16.2%11.9%9.1%2.2%
Apr 202639.2%21.4%14.3%12.8%9.9%2.4%
May 202638.1%20.8%13.9%15.3%9.6%2.3%
Jun 202638.8%21.2%14.2%14.1%9.7%1.9%
Jul 202635.7%23.9%13%14.3%10.9%2.1%
Aug 202639.6%21.7%11.8%12.9%12%1.9%
Sep 202641%18.3%15%13.4%10.3%2%
  1. 1.DeWalt

    41%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share +1.4 points.

  2. 2.Craftsman

    18.3%

    Held 2nd. 301K estimated branded searches, -18.2% vs prior month. Share -3.3 points.

  3. 3.Festool

    15%

    Moved from 5th to 3rd. 246K estimated branded searches, +22.4% vs prior month. Share +3.2 points.

  4. Moved from 3rd to 4th. 220K estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. 5.Bosch

    10.3%

    Moved from 4th to 5th. 169K estimated branded searches, -17.6% vs prior month. Share -1.8 points.

  6. Held 6th. 33.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare search popularity between Grizzly and its closest rivals

How has branded search demand for Grizzly changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Grizzly worldwide held steady at 33.1K.
  • Across the 12 months ending September 2026, Grizzly’s estimated Share of Search among belt sander brands worldwide held steady, from 1.9% to 2%.

How did search popularity change for belt sander brands worldwide in September 2026?

  1. In September 2026, Festool overtook Black and Decker and Bosch to rank 3rd among belt sander brands worldwide, with 15% estimated Share of Search.

  2. In September 2026, DeWalt gained estimated Share of Search among belt sander brands worldwide, from 39.6% to 41%.

  3. In September 2026, Craftsman lost estimated Share of Search among belt sander brands worldwide, from 21.7% to 18.3%.

  4. In September 2026, Bosch lost estimated Share of Search among belt sander brands worldwide, from 12% to 10.3%.

  5. Estimated monthly branded searches for Black and Decker worldwide fell 10.2% over 12 measured months, from 245K to 220K in September 2026.

Where does Grizzly compete?

Grizzly is ranked in 15 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Panel saw brands5th of 50.87%Show ranking
Router table brands7th of 81.7%Show ranking
Table saws4th of 61.7%Show ranking
Belt sander brands6th of 62%Shown above
Oscillating sander brands4th of 62.7%Show ranking
Dust collector brands4th of 53%Show ranking
Mortise machine brands2nd of 33.2%Show ranking
Grinder stand brands3rd of 53.2%Show ranking
Plug cutter brands3rd of 43.5%Show ranking
Welding table brands3rd of 33.6%Show ranking
Bandsaw blades brands3rd of 53.8%Show ranking
Metal lathe brands4th of 58.2%Show ranking
Jointer planer brands2nd of 39.7%Show ranking
Spindle sander brands2nd of 441.2%Show ranking
Benchtop jointer brands1st of 384.7%Show ranking

How is Grizzly measured?

Brandwave collects information about searches that people make online using Grizzly’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • grizzly tools

Do you work for Grizzly? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Grizzly your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.