Brandwave

How popular isGraco?

In September 2026, people searched for Graco by name about 37,000 times worldwide, a 22.8% decrease from the previous year. These searches made up 12.7% of all global paint sprayer brand searches, placing Graco second out of six brands. When we asked both ChatGPT and Google AI Overviews about paint sprayer brands, Graco appeared in all answers and was the second most recommended of the six.

Search and AI answers in September 2026

Graco is the second most searched of 6 competitors and the second most recommended in AI answers.

  1. WagnerShare of searches 84.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. GracoShare of searches 12.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. TitanShare of searches 1.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  4. Fuji SprayShare of searches 0.55%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  5. RexbetiShare of searches 0.25%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top paint sprayer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Graco appeared in all five answers. Graco is the second most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wagner1st
  2. Graco2nd
  3. Titan3rd
  4. Fuji Spray4th
  5. HomeRight4th
  6. Rexbeti–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Graco5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wagner4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Titan3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fuji Spray2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HomeRight1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rexbeti0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about paint sprayer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which paint sprayer brands compete with Graco?

Graco against paint sprayer brands worldwide, by month

Share of searches by month for Wagner, Graco. The figures are in the table below the chart.

View monthly share of searches table
MonthWagnerGracoTitanFuji SprayRexbetiHomeRight
Oct 202584.3%13.4%1.5%0.45%0.17%0.13%
Nov 202586.4%11.3%1.6%0.46%0.17%0.14%
Dec 202587%10.7%1.3%0.46%0.38%0.14%
Jan 202687.1%10.7%1.3%0.46%0.29%0.17%
Feb 202686.5%11.3%1.3%0.46%0.31%0.21%
Mar 202685.1%12.8%1.2%0.45%0.25%0.17%
Apr 202684.8%12.7%1.5%0.55%0.25%0.17%
May 202687.2%10.7%1.3%0.46%0.21%0.14%
Jun 202684.9%12.8%1.5%0.45%0.2%0.13%
Jul 202686.4%11.3%1.5%0.46%0.21%0.17%
Aug 202684.8%12.8%1.5%0.55%0.2%0.13%
Sep 202684.8%12.7%1.5%0.55%0.25%0.17%
  1. 1.Wagner

    84.8%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. 2.Graco

    12.7%

    Held 2nd. 37K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Titan

    1.5%

    Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Fuji Spray

    0.55%

    Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Rexbeti

    0.25%

    Held 5th. 720 estimated branded searches, +22% vs prior month. Share 0 points.

  6. 6.HomeRight

    0.17%

    Held 6th. 480 estimated branded searches, +23.1% vs prior month. Share 0 points.

Compare popularity between Graco and its closest rivals

Every comparison with Graco

9 comparisons

How has branded search demand for Graco changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Graco worldwide fell from 47.9K to 37K.
  • Across the 12 months ending September 2026, Graco’s share of searches among paint sprayer brands worldwide decreased from 13.4% to 12.7%.
  • Across the 12 months ending September 2026, Graco’s share of searches among paint sprayer brands worldwide peaked at 13.4% in October 2025 and was lowest at 10.7% in December 2025.

How did search popularity change for paint sprayer brands worldwide in September 2026?

4 changes
  1. Estimated monthly branded searches for Rexbeti worldwide rose 22% over 12 measured months, from 590 to 720 in September 2026.

  2. Estimated monthly branded searches for Graco worldwide fell 22.8% over 12 measured months, from 47.9K to 37K in September 2026.

  3. Estimated monthly branded searches for Titan worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

  4. Estimated monthly branded searches for Wagner worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

How are Graco’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Graco’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • graco paint sprayer
  • graco sprayer

Do you work for Graco? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Graco compete?

Graco is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Spray gun brands2nd of 610.9%Show ranking
Paint sprayer brands2nd of 612.7%Shown above
HVLP sprayer brands2nd of 512.8%Show ranking
Airless sprayer brands2nd of 312.9%Show ranking
Creator with pink hair and a pink jacket

Is Graco your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.