Brandwave

How popular isGraco?

In September 2026, people searched for Graco by name about 37,000 times worldwide, a 22.8% decrease from the previous year. These searches made up 12.8% of all global HVLP sprayer brand searches, placing Graco second out of five brands. When we asked both ChatGPT and Google AI Overviews about HVLP sprayer brands, Graco appeared in two of the five answers and was the third most recommended of the five.

Search and AI answers in September 2026

Graco is the second most searched of 5 competitors and the third most recommended in AI answers.

  1. WagnerShare of searches 84.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. GracoShare of searches 12.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  3. TitanShare of searches 1.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. Fuji SprayShare of searches 0.55%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. EarlexShare of searches 0.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top HVLP sprayer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Graco was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Graco is the third most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fuji Spray1st
  2. Wagner2nd
  3. Graco3rd
  4. Earlex4th
  5. Titan–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fuji Spray5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wagner4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Graco2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Earlex2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Titan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about HVLP sprayer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which HVLP sprayer brands compete with Graco?

Graco against HVLP sprayer brands worldwide, by month

Share of searches by month for Wagner, Graco. The figures are in the table below the chart.

View monthly share of searches table
MonthWagnerGracoTitanFuji SprayEarlex
Oct 202584.4%13.4%1.5%0.45%0.25%
Nov 202586.5%11.3%1.6%0.46%0.21%
Dec 202587.4%10.7%1.3%0.46%0.14%
Jan 202687.4%10.7%1.3%0.46%0.17%
Feb 202686.7%11.3%1.3%0.46%0.25%
Mar 202685.2%12.8%1.2%0.45%0.25%
Apr 202684.9%12.8%1.5%0.55%0.3%
May 202687.3%10.7%1.3%0.46%0.21%
Jun 202685%12.8%1.5%0.45%0.2%
Jul 202686.5%11.3%1.5%0.46%0.21%
Aug 202684.9%12.8%1.5%0.55%0.2%
Sep 202684.9%12.8%1.5%0.55%0.2%

  1. 1.Wagner

    84.9%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Graco

    12.8%

    Held 2nd. 37K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Titan

    1.5%

    Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Fuji Spray

    0.55%

    Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Earlex

    0.2%

    Held 5th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Graco and its closest rivals

Every comparison with Graco

9 comparisons

How has branded search demand for Graco changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Graco worldwide fell from 47.9K to 37K.
  • Across the 12 months ending September 2026, Graco’s share of searches among HVLP sprayer brands worldwide decreased from 13.4% to 12.8%.
  • Across the 12 months ending September 2026, Graco’s share of searches among HVLP sprayer brands worldwide peaked at 13.4% in October 2025 and was lowest at 10.7% in May 2026.

How did search popularity change for HVLP sprayer brands worldwide in September 2026?

4 changes

  1. Estimated monthly branded searches for Earlex worldwide fell 33% over 12 measured months, from 880 to 590 in September 2026.

  2. Estimated monthly branded searches for Graco worldwide fell 22.8% over 12 measured months, from 47.9K to 37K in September 2026.

  3. Estimated monthly branded searches for Titan worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

  4. Estimated monthly branded searches for Wagner worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

How are Graco’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Graco’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • graco paint sprayer
  • graco sprayer

Do you work for Graco? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Graco compete?

Graco is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Spray gun brands2nd of 610.9%Show ranking
Paint sprayer brands2nd of 612.7%Show ranking
HVLP sprayer brands2nd of 512.8%Shown above
Airless sprayer brands2nd of 312.9%Show ranking
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Is Graco your brand?

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