How popular isFriendbuy in search?
In August 2026, there were an estimated 1.4K branded searches for Friendbuy worldwide which is up 31.7% over the last 11 months. Friendbuy holds 12.2% estimated Share of Search among referral marketing platforms worldwide and is ranked 4th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Mention Me48.8%
Talkable14.6%
ReferralCandy12.5%
Friendbuy12.2%
Extole12%
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Which referral marketing platforms compete with Friendbuy?
Share of Search by month for Mention Me, Talkable, ReferralCandy, Friendbuy, Extole. The figures are in the table below the chart.
View monthly share of search table
| Month | Mention Me | Talkable | ReferralCandy | Friendbuy | Extole |
|---|---|---|---|---|---|
| Oct 2025 | 30.5% | 20% | 24.8% | 8.6% | 16.1% |
| Nov 2025 | 34.5% | 17.7% | 23.1% | 9.7% | 15% |
| Dec 2025 | 30.6% | 19.6% | 25.5% | 10.6% | 13.7% |
| Jan 2026 | 43.6% | 15.3% | 19.8% | 8.3% | 12.9% |
| Feb 2026 | 75.9% | 6.5% | 8.5% | 3.5% | 5.6% |
| Mar 2026 | 58.4% | 11.2% | 14.7% | 6.1% | 9.6% |
| Apr 2026 | 50.5% | 14.4% | 14.9% | 7.8% | 12.3% |
| May 2026 | 51.4% | 14.7% | 15.3% | 8.2% | 10.3% |
| Jun 2026 | 46.4% | 16.2% | 14.2% | 12.1% | 11.2% |
| Jul 2026 | 46.5% | 13.8% | 14.3% | 11.5% | 13.8% |
| Aug 2026 | 48.8% | 14.6% | 12.5% | 12.2% | 12% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.8% | 5.5K | -0.36% | +2.2 points | |
| 2, moved from 4th to 2nd | 14.6% | 1.6K | 0% | +0.7 pointsmoved from 4th to 2nd | |
| 3, moved from 2nd to 3rd | 12.5% | 1.4K | -17.2% | -1.8 pointsmoved from 2nd to 3rd | |
| 4, moved from 5th to 4th | 12.2% | 1.4K | +1.5% | +0.8 pointsmoved from 5th to 4th | |
| 5, moved from 3rd to 5th | 12% | 1.3K | -17.8% | -1.9 pointsmoved from 3rd to 5th |
48.8%
held 1st · 5.5K estimated branded searches · -0.36% vs prior month · +2.2 points
2.
Talkable14.6%
moved from 4th to 2nd · 1.6K estimated branded searches · 0% vs prior month · +0.7 points
12.5%
moved from 2nd to 3rd · 1.4K estimated branded searches · -17.2% vs prior month · -1.8 points
12.2%
moved from 5th to 4th · 1.4K estimated branded searches · +1.5% vs prior month · +0.8 points
5.
Extole12%
moved from 3rd to 5th · 1.3K estimated branded searches · -17.8% vs prior month · -1.9 points
Compare search popularity between Friendbuy and its closest rivals
How has branded search demand for Friendbuy changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Friendbuy worldwide rose from 1K to 1.4K.
- Across the 11 months ending August 2026, Friendbuy’s estimated Share of Search among referral marketing platforms worldwide increased from 8.6% to 12.2%.
- Across the 11 months ending August 2026, Friendbuy’s estimated Share of Search among referral marketing platforms worldwide peaked at 12.2% in August 2026 and was lowest at 3.5% in February 2026.
- Across the 11 months ending August 2026, Friendbuy rose from 5th to 4th among referral marketing platforms worldwide.
How did search popularity change for referral marketing platforms worldwide in August 2026?
5 changes

In August 2026, Talkable overtook Extole to rank 2nd among referral marketing platforms worldwide, at 14.6%.

In August 2026, Friendbuy overtook Extole to rank 4th among referral marketing platforms worldwide, at 12.2%.

In August 2026, Mention Me gained estimated Share of Search among referral marketing platforms worldwide, from 46.5% to 48.8%.

In August 2026, Extole lost estimated Share of Search among referral marketing platforms worldwide, from 13.8% to 12%.

In August 2026, ReferralCandy lost estimated Share of Search among referral marketing platforms worldwide, from 14.3% to 12.5%.
How is Friendbuy measured?
Brandwave collects information about searches that people make online using Friendbuy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- friendbuy
- friendbuy alternatives
- friendbuy referral
- friendbuy reviews
- friendbuy.com
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Is Friendbuy your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.