How popular isFly.io in search?
In September 2026, there were an estimated 21.2K branded searches for Fly.io worldwide which is down 16% over the last 12 months. Fly.io holds 0.38% estimated Share of Search among developer hosting platforms worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which developer hosting platforms compete with Fly.io?
Share of Search by month for Netlify, Vercel, Fly.io. The figures are in the table below the chart.
View monthly share of search table
| Month | Netlify | Vercel | Heroku | Railway | Fly.io | Render |
|---|---|---|---|---|---|---|
| Oct 2025 | 40.3% | 49.2% | 7.1% | 2% | 1% | 0.4% |
| Nov 2025 | 40.9% | 49.8% | 5.9% | 2% | 1% | 0.4% |
| Dec 2025 | 41.3% | 50.4% | 4.9% | 2.1% | 1% | 0.33% |
| Jan 2026 | 41.4% | 50.9% | 4.9% | 1.7% | 0.88% | 0.27% |
| Feb 2026 | 42.2% | 51.5% | 4% | 1.5% | 0.61% | 0.19% |
| Mar 2026 | 42.6% | 52.1% | 2.8% | 1.8% | 0.62% | 0.15% |
| Apr 2026 | 43% | 52.6% | 2.3% | 1.5% | 0.5% | 0.16% |
| May 2026 | 47.7% | 47.7% | 2.1% | 1.7% | 0.55% | 0.14% |
| Jun 2026 | 47.8% | 47.8% | 2.1% | 1.4% | 0.66% | 0.26% |
| Jul 2026 | 48.1% | 48.1% | 1.7% | 1.4% | 0.56% | 0.14% |
| Aug 2026 | 48.4% | 48.4% | 1.4% | 0.93% | 0.53% | 0.21% |
| Sep 2026 | 48.6% | 48.6% | 1.4% | 0.93% | 0.38% | 0.1% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.6% | 2.7M | 0% | +0.1 points | |
| 2, held 2nd | 48.6% | 2.7M | 0% | +0.1 points | |
| 3, held 3rd | 1.4% | 80.9K | -0.01% | 0 points | |
| 4, held 4th | 0.93% | 52.7K | 0% | 0 points | |
| 5, held 5th | 0.38% | 21.2K | -29.9% | -0.2 points | |
| 6, held 6th | 0.1% | 5.4K | -55.4% | -0.1 points |
1.
Netlify
48.6%
Held 1st. 2.7M estimated branded searches, 0% vs prior month. Share +0.1 points.
2.
Vercel48.6%
Held 2nd. 2.7M estimated branded searches, 0% vs prior month. Share +0.1 points.
3.
Heroku1.4%
Held 3rd. 80.9K estimated branded searches, -0.01% vs prior month. Share 0 points.
4.
Railway0.93%
Held 4th. 52.7K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Fly.io0.38%
Held 5th. 21.2K estimated branded searches, -29.9% vs prior month. Share -0.2 points.
6.
Render0.1%
Held 6th. 5.4K estimated branded searches, -55.4% vs prior month. Share -0.1 points.
Compare search popularity between Fly.io and its closest rivals
Every comparison with Fly.io
9 comparisons
How has branded search demand for Fly.io changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Fly.io worldwide fell from 25.2K to 21.2K.
- Across the 12 months ending September 2026, Fly.io’s estimated Share of Search among developer hosting platforms worldwide decreased from 1% to 0.38%.
How did search popularity change for developer hosting platforms worldwide in September 2026?
5 changes
Netlify’s estimated Share of Search among developer hosting platforms worldwide has gained ground for 3 months in a row, from 47.8% to 48.6% in September 2026.

Vercel’s estimated Share of Search among developer hosting platforms worldwide has gained ground for 3 months in a row, from 47.8% to 48.6% in September 2026.

Estimated monthly branded searches for Heroku worldwide fell 54% over 12 measured months, from 176K to 80.9K in September 2026.

Estimated monthly branded searches for Render worldwide fell 45.5% over 12 measured months, from 9.9K to 5.4K in September 2026.

Estimated monthly branded searches for Fly.io worldwide fell 16% over 12 measured months, from 25.2K to 21.2K in September 2026.
Where does Fly.io compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Edge computing platforms | 6th of 6 | 0.21% | Show ranking |
| Developer hosting platforms | 5th of 6 | 0.38% | Shown above |
| Cloud application hosting platforms | 3rd of 5 | 12.3% | Show ranking |
How is Fly.io measured?
Brandwave collects information about searches that people make online using Fly.io’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- fly io
- fly.io
- fly.io app
- fly.io hosting
- flyio
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Is Fly.io your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.