Brandwave

How popular isFireblocks in search?

In August 2026, there were an estimated 18.1K branded searches for Fireblocks worldwide which is down 33.2% over the last 11 months. Fireblocks holds 9.7% estimated Share of Search among digital asset custody platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Talos48.6%
  2. Copper Kettle22.8%
  3. BitGo14.6%
  4. Fireblocks9.7%
  5. Anchorage Digital4.4%
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Which digital asset custody platforms compete with Fireblocks?

Fireblocks against digital asset custody platforms worldwide, by month

Share of Search by month for Talos, Copper Kettle, BitGo, Fireblocks, Anchorage Digital. The figures are in the table below the chart.

View monthly share of search table
MonthTalosCopper KettleBitGoFireblocksAnchorage Digital
Oct 202533.1%18.7%18.1%12.1%18.1%
Nov 202542.3%23.9%15.5%12.7%5.7%
Dec 202536.5%30.7%13.4%13.4%6%
Jan 202632.8%15%39.8%8%4.4%
Feb 202640.5%22.7%18.1%12.1%6.6%
Mar 202639.7%27.3%14.6%11.9%6.5%
Apr 202643.3%24.5%15.9%10.6%5.8%
May 202642.3%29%12.7%10.3%5.7%
Jun 202638.4%26.7%17.2%11.5%6.3%
Jul 202645%25.6%13.5%11%4.9%
Aug 202648.6%22.8%14.6%9.7%4.4%
Sep 2026—————
  1. 1.Talos

    48.6%

    Held 1st. 90.5K estimated branded searches, +22.3% vs prior month. Share +3.6 points.

  2. Held 2nd. 42.4K estimated branded searches, +0.71% vs prior month. Share -2.8 points.

  3. 3.BitGo

    14.6%

    Held 3rd. 27.1K estimated branded searches, +22.1% vs prior month. Share +1.1 points.

  4. Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share -1.3 points.

  5. Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share -0.6 points.

Compare search popularity between Fireblocks and its closest rivals

How has branded search demand for Fireblocks changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fireblocks worldwide fell from 27.1K to 18.1K.
  • Across the 11 months ending August 2026, Fireblocks’ estimated Share of Search among digital asset custody platforms worldwide decreased from 12.1% to 9.7%.
  • Across the 11 months ending August 2026, Fireblocks’ estimated Share of Search among digital asset custody platforms worldwide peaked at 13.4% in December 2025 and was lowest at 8% in January 2026.
  • Across the 11 months ending August 2026, Fireblocks rose from 5th to 4th among digital asset custody platforms worldwide.

How did search popularity change for digital asset custody platforms worldwide in August 2026?

  1. In August 2026, Talos gained estimated Share of Search among digital asset custody platforms worldwide, from 45% to 48.6%.

  2. In August 2026, BitGo gained estimated Share of Search among digital asset custody platforms worldwide, from 13.5% to 14.6%.

  3. In August 2026, Copper Kettle lost estimated Share of Search among digital asset custody platforms worldwide, from 25.6% to 22.8%.

  4. In August 2026, Fireblocks lost estimated Share of Search among digital asset custody platforms worldwide, from 11% to 9.7%.

  5. In August 2026, Anchorage Digital lost estimated Share of Search among digital asset custody platforms worldwide, from 4.9% to 4.4%.

How is Fireblocks measured?

Brandwave collects information about searches that people make online using Fireblocks’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • fireblocks

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How the Brand Demand Index is measured

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Is Fireblocks your brand?

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