Brandwave

How popular isFAE?

In September 2026, people searched for FAE by name about 1,900 times worldwide, a 20.8% decrease from the previous year. These searches made up 0.14% of all global forestry mulcher brand searches, placing FAE fifth out of eight brands. When we asked both ChatGPT and Google AI Overviews about forestry mulcher brands, FAE appeared in four of the five answers and was the second most recommended of the eight.

Search and AI answers in September 2026

FAE is the fifth most searched of 8 competitors and the second most recommended in AI answers.

  1. John DeereShare of searches 71.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. KubotaShare of searches 26.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  3. BobcatShare of searches 0.71%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  4. FeconShare of searches 0.58%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. FAEShare of searches 0.14%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top forestry mulcher brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, FAE was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. FAE is the second most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fecon1st
  2. FAE2nd
  3. Denis Cimaf3rd
  4. Loftness4th
  5. Bobcat5th
  6. Kubota6th
  7. John Deere–
  8. Caterpillar–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fecon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FAE4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Loftness3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Denis Cimaf3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bobcat2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kubota1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Caterpillar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about forestry mulcher brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which forestry mulcher brands compete with FAE?

FAE against forestry mulcher brands worldwide, by month

Share of searches by month for John Deere, Kubota, FAE. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereKubotaBobcatFeconFAELoftnessDenis CimafCaterpillar
Oct 202567.8%30.5%0.82%0.55%0.16%0.13%0.06%0.03%
Nov 202571.8%26.4%0.87%0.47%0.17%0.11%0.06%0.02%
Dec 202571.6%26.3%1.3%0.47%0.14%0.09%0.05%0.02%
Jan 202671.5%26.3%1.3%0.58%0.17%0.09%0.06%0.02%
Feb 202671.9%26.4%0.87%0.47%0.17%0.09%0.06%0.02%
Mar 202667.8%30.5%0.82%0.55%0.16%0.11%0.06%0.03%
Apr 202667.8%30.5%0.82%0.55%0.16%0.09%0.06%0.03%
May 202667.9%30.5%0.82%0.45%0.13%0.09%0.05%0.03%
Jun 202668%30.6%0.67%0.45%0.16%0.09%0.05%0.02%
Jul 202672%26.5%0.71%0.48%0.14%0.09%0.05%0.02%
Aug 202672%26.5%0.71%0.47%0.17%0.12%0.06%0.03%
Sep 202671.9%26.5%0.71%0.58%0.14%0.12%0.05%0.02%

  1. 1.John Deere

    71.9%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Kubota

    26.5%

    Held 2nd. 368K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Bobcat

    0.71%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Fecon

    0.58%

    Held 4th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.1 points.

  5. 5.FAE

    0.14%

    Held 5th. 1.9K estimated branded searches, -20.8% vs prior month. Share 0 points.

  6. 6.Loftness

    0.12%

    Held 6th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Denis Cimaf

    0.05%

    Held 7th. 720 estimated branded searches, -18.2% vs prior month. Share 0 points.

  8. 8.Caterpillar

    0.02%

    Held 8th. 320 estimated branded searches, -17.9% vs prior month. Share 0 points.

Compare popularity between FAE and its closest rivals

Every comparison with FAE

7 comparisons

How has branded search demand for FAE changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for FAE worldwide fell from 2.4K to 1.9K.
  • Across the 12 months ending September 2026, FAE’s share of searches among forestry mulcher brands worldwide held steady, from 0.16% to 0.14%.

How did search popularity change for forestry mulcher brands worldwide in September 2026?

6 changes

  1. Kubota’s share of searches among forestry mulcher brands worldwide has lost ground for 3 months in a row, from 30.6% to 26.5% in September 2026.

  2. Estimated monthly branded searches for FAE worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

  3. Estimated monthly branded searches for Bobcat worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

  4. Estimated monthly branded searches for Denis Cimaf worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.

  5. Estimated monthly branded searches for Caterpillar worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.

  6. Estimated monthly branded searches for Loftness worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

How are FAE’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using FAE’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • fae mulcher

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How the Brand Demand Index is measured

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