Brandwave

How popular isExact?

In September 2026, people searched for Exact by name about 320 times worldwide, a 52.4% increase from the previous year. These searches made up <0.01% of all global pipe cutter brand searches, placing Exact eighth out of eight brands. When we asked both ChatGPT and Google AI Overviews about pipe cutter brands, Exact did not appear in any of the answers.

Search and AI answers in September 2026

Exact is the eighth most searched of 8 competitors and not listed in any AI answer.

  1. MilwaukeeShare of searches 46.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  2. MakitaShare of searches 25.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. DeWaltShare of searches 17.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  4. KnipexShare of searches 5.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  5. ExactShare of searches <0.01%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top pipe cutter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Exact did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RIDGID1st
  2. Milwaukee2nd
  3. Rothenberger3rd
  4. Knipex4th
  5. DeWalt5th
  6. Makita–
  7. Lenox–
  8. Exact–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RIDGID3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Knipex2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rothenberger2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Makita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lenox0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Exact0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pipe cutter brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which pipe cutter brands compete with Exact?

Exact against pipe cutter brands worldwide, by month

Share of searches by month for Milwaukee, Makita, DeWalt, Knipex, Lenox, Exact. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaDeWaltKnipexLenoxRIDGIDRothenbergerExact
Oct 202547.1%29.5%14.1%4.2%3.5%0.7%0.85%<0.01%
Nov 202545%28.8%16.5%4%4%0.81%0.81%<0.01%
Dec 202546.9%24.8%17.2%4.2%5.2%0.85%0.85%<0.01%
Jan 202646.5%25%17.1%5.1%4.2%1%1%<0.01%
Feb 202647.5%25%17.5%5.2%2.9%0.86%1.1%<0.01%
Mar 202644.9%28.4%16.5%4.9%3.3%0.99%0.99%<0.01%
Apr 202647.2%25.3%17.4%5.2%2.8%1%1%0.01%
May 202647.3%25.7%17.4%4.3%3.5%1%0.86%0.01%
Jun 202647.3%25.7%17.4%4.3%3.5%1%0.86%<0.01%
Jul 202651.3%22.8%15.4%4.6%3.8%1.1%0.93%<0.01%
Aug 202646.8%25.4%17.2%5.1%3.5%1%0.85%<0.01%
Sep 202646.7%25.6%17.2%5.1%3.4%1%0.84%<0.01%

  1. 1.Milwaukee

    46.7%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. 2.Makita

    25.6%

    Held 2nd. 1M estimated branded searches, +1.1% vs prior month. Share +0.2 points.

  3. 3.DeWalt

    17.2%

    Held 3rd. 673K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Knipex

    5.1%

    Held 4th. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Lenox

    3.4%

    Held 5th. 135K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.RIDGID

    1%

    Held 6th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Rothenberger

    0.84%

    Held 7th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Exact

    <0.01%

    Held 8th. 320 estimated branded searches, +23.1% vs prior month. Share 0 points.

Compare popularity between Exact and its closest rivals

Every comparison with Exact

7 comparisons

How has branded search demand for Exact changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Exact worldwide rose from 210 to 320.
  • Across the 12 months ending September 2026, Exact’s share of searches among pipe cutter brands worldwide held steady at <0.01%.

How did search popularity change for pipe cutter brands worldwide in September 2026?

6 changes

  1. Estimated monthly branded searches for Exact worldwide rose 52.4% over 12 measured months, from 210 to 320 in September 2026.

  2. Estimated monthly branded searches for RIDGID worldwide rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.

  3. Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

  4. Estimated monthly branded searches for Milwaukee worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.

  5. Estimated monthly branded searches for Rothenberger worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

  6. Estimated monthly branded searches for Lenox worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

How are Exact’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Exact’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • exact pipe cutter

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How the Brand Demand Index is measured

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