Brandwave

How popular isDropbox in search?

In August 2026, there were an estimated 4.1M branded searches for Dropbox worldwide which is down 18.1% over the last 11 months. Dropbox holds 7.5% estimated Share of Search among file sharing services worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Google Drive55.5%
  2. WeTransfer20.3%
  3. OneDrive16.7%
  4. Dropbox7.5%
  5. Box0.04%
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Which file sharing services compete with Dropbox?

Dropbox against file sharing services worldwide, by month

Share of Search by month for Google Drive, WeTransfer, OneDrive, Dropbox. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle DriveWeTransferOneDriveDropboxBox
Oct 202551.3%22.9%18.8%7%0.03%
Nov 202553.2%23.7%15.9%7.2%0.03%
Dec 202552.2%23.4%15.7%8.7%0.04%
Jan 202655.5%20.3%16.6%7.5%0.04%
Feb 202655.5%20.3%16.6%7.5%0.04%
Mar 202651.3%22.9%18.8%7%0.03%
Apr 202655.5%20.3%16.6%7.5%0.04%
May 202655.5%20.3%16.6%7.5%0.04%
Jun 202650.5%22.6%18.4%8.4%0.04%
Jul 202653.1%23.7%16%7.2%0.04%
Aug 202655.5%20.3%16.7%7.5%0.04%
Sep 2026—————

  1. 1.Google Drive

    55.5%

    Held 1st. 30.4M estimated branded searches, 0% vs prior month. Share +2.4 points.

  2. 2.WeTransfer

    20.3%

    Held 2nd. 11.1M estimated branded searches, -18.4% vs prior month. Share -3.5 points.

  3. 3.OneDrive

    16.7%

    Held 3rd. 9.1M estimated branded searches, 0% vs prior month. Share +0.7 points.

  4. 4.Dropbox

    7.5%

    Held 4th. 4.1M estimated branded searches, +0.06% vs prior month. Share +0.3 points.

  5. 5.Box

    0.04%

    Held 5th. 24.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Dropbox and its closest rivals

How has branded search demand for Dropbox changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Dropbox worldwide fell from 5.1M to 4.1M.
  • Across the 11 months ending August 2026, Dropbox’s estimated Share of Search among file sharing services worldwide increased from 7% to 7.5%.
  • Across the 11 months ending August 2026, Dropbox’s estimated Share of Search among file sharing services worldwide peaked at 8.7% in December 2025 and was lowest at 7% in October 2025.

How did search popularity change for file sharing services worldwide in August 2026?

  1. In August 2026, Google Drive gained estimated Share of Search among file sharing services worldwide, from 53.1% to 55.5%.

  2. In August 2026, OneDrive gained estimated Share of Search among file sharing services worldwide, from 16% to 16.7%.

  3. In August 2026, WeTransfer lost estimated Share of Search among file sharing services worldwide, from 23.7% to 20.3%.

  4. Estimated monthly branded searches for Dropbox worldwide fell 18.1% over 11 measured months, from 5.1M to 4.1M in August 2026.

Where does Dropbox compete?

Dropbox is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Cloud storage services4th of 67.2%Show ranking
File sharing services4th of 57.5%Shown above
File sync services3rd of 69.5%Show ranking
Cloud file collaboration platforms1st of 596.6%Show ranking

How is Dropbox measured?

Brandwave collects information about searches that people make online using Dropbox’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • dropbox
  • dropbox app
  • dropbox com
  • dropbox file sharing
  • dropbox software

How the Brand Demand Index is measured

Who owns Dropbox?

Dropbox is owned by Dropbox. Brandwave also tracks Dropbox Sign, owned by the same company, worldwide.

Do you work for Dropbox? To request corrections or removal please contact us via our support page and we will be happy to assist.

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