Brandwave

How popular isCSR in search?

In August 2026, there were an estimated 246K branded searches for CSR worldwide which is down 18.3% over the last 11 months. CSR holds 67.5% estimated Share of Search among plasterboard brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. CSR67.5%
  2. James Hardie13.6%
  3. Knauf Insulation9.7%
  4. Boral9.1%
  5. GIB0.06%
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Which plasterboard brands compete with CSR?

CSR against plasterboard brands worldwide, by month

Share of Search by month for CSR, James Hardie, Knauf Insulation, Boral. The figures are in the table below the chart.

View monthly share of search table
MonthCSRJames HardieKnauf InsulationBoralGIB
Oct 202568.8%13.8%9.8%7.6%0.06%
Nov 202570.5%11.6%10.1%7.8%0.05%
Dec 202574.8%8.2%8.7%8.2%0.05%
Jan 202672.1%9.7%10.3%7.9%0.05%
Feb 202666.2%13.3%11.5%8.9%0.06%
Mar 202668.8%13.8%9.8%7.6%0.05%
Apr 202670.5%11.6%10.1%7.8%0.05%
May 202667.5%13.6%9.7%9.1%0.06%
Jun 202665.5%16.1%9.5%8.8%0.06%
Jul 202667.5%13.6%9.7%9.1%0.06%
Aug 202667.5%13.6%9.7%9.1%0.06%
Sep 2026—————

  1. 1.CSR

    67.5%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.James Hardie

    13.6%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Knauf Insulation

    9.7%

    Held 3rd. 35.5K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Boral

    9.1%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.GIB

    0.06%

    Held 5th. 210 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between CSR and its closest rivals

How has branded search demand for CSR changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for CSR worldwide fell from 301K to 246K.
  • Across the 11 months ending August 2026, CSR’s estimated Share of Search among plasterboard brands worldwide decreased from 68.8% to 67.5%.
  • Across the 11 months ending August 2026, CSR’s estimated Share of Search among plasterboard brands worldwide peaked at 74.8% in December 2025 and was lowest at 65.5% in June 2026.

How did search popularity change for plasterboard brands worldwide in August 2026?

  1. Estimated monthly branded searches for GIB worldwide fell 19.2% over 11 measured months, from 260 to 210 in August 2026.

  2. Estimated monthly branded searches for CSR worldwide fell 18.3% over 11 measured months, from 301K to 246K in August 2026.

  3. Estimated monthly branded searches for James Hardie worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

  4. Estimated monthly branded searches for Knauf Insulation worldwide fell 17.2% over 11 measured months, from 42.9K to 35.5K in August 2026.

How is CSR measured?

Brandwave collects information about searches that people make online using CSR’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • csr

Do you work for CSR? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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