Brandwave

CSR vs Knauf Insulation:Which is more popular by branded search?

In August 2026, CSR had more branded searches than Knauf Insulation among plasterboard brands worldwide. CSR was estimated to have 246K branded searches compared to Knauf Insulation’s 2.4K, and held a 74.3% Share of Search versus Knauf Insulation’s 0.72%. These are worldwide searches for English-language branded terms.

Share of Search among plasterboard brands worldwide in August 2026Which is more popular in search, CSR or Knauf Insulation?
CSR74.3%246K searches
vs
Knauf Insulation0.72%2.4K searches

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Which is more popular in search, CSR or Knauf Insulation?

Compare the plasterboard brands builders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CSR and Knauf Insulation among plasterboard brands worldwide, by month

Share of Search by month for CSR, Knauf Insulation. The figures are in the table below the chart.

View monthly share of search table
MonthCSRJames HardieBoralKnauf InsulationGIB
Oct 202575.8%15.2%8.3%0.6%0.07%
Nov 202577.9%12.8%8.6%0.62%0.05%
Dec 202581.5%9%9%0.51%0.06%
Jan 202679.8%10.7%8.8%0.64%0.06%
Feb 202674.3%14.9%10%0.72%0.06%
Mar 202675.8%15.2%8.3%0.6%0.05%
Apr 202677.9%12.8%8.6%0.62%0.05%
May 202674.3%14.9%10%0.72%0.06%
Jun 202671.9%17.7%9.7%0.7%0.06%
Jul 202674.3%14.9%10%0.72%0.06%
Aug 202674.3%14.9%10%0.72%0.06%
Sep 2026—————

How has the CSR and Knauf Insulation comparison changed over the last 12 months?

  • CSR was ahead of Knauf Insulation in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, CSR’s estimated Share of Search among plasterboard brands worldwide moved from 75.8% to 74.3%, and its estimated monthly branded searches moved from 301K to 246K.
  • Across the 11 months ending August 2026, Knauf Insulation’s estimated Share of Search among plasterboard brands worldwide moved from 0.6% to 0.72%, and its estimated monthly branded searches held steady at 2.4K.

How did search popularity change for plasterboard brands worldwide in August 2026?

  1. Estimated monthly branded searches for CSR worldwide fell 18.3% over 11 measured months, from 301K to 246K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using CSR’s and Knauf Insulation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CSR

1 branded search term

  • csr

Knauf Insulation

1 branded search term

  • earthwool

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.