Brandwave

How popular isCanopy in search?

In August 2026, there were an estimated 673K branded searches for Canopy worldwide which is up 22.4% over the last 11 months. Canopy holds 44% estimated Share of Search among humidifier brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Canopy44%
  2. Crane35.9%
  3. Levoit15.8%
  4. Dreo4.1%
  5. Vicks0.16%
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Which humidifier brands compete with Canopy?

Canopy against humidifier brands worldwide, by month

Share of Search by month for Canopy, Crane, Levoit, Dreo. The figures are in the table below the chart.

View monthly share of search table
MonthCanopyCraneLevoitDreoVicks
Oct 202541.9%41.9%13.2%2.8%0.27%
Nov 202540.5%40.5%15.6%3.2%0.26%
Dec 202540.2%40.2%15.5%3.8%0.32%
Jan 202645.1%36.8%14.2%3.6%0.29%
Feb 202644.7%36.5%16.1%2.4%0.29%
Mar 202646.1%37.7%13.7%2.4%0.2%
Apr 202646.1%37.7%13.6%2.4%0.16%
May 202644.9%36.7%14.2%4.1%0.16%
Jun 202645.1%30.2%15.3%9.2%0.16%
Jul 202645%30.1%17.4%7.5%0.13%
Aug 202644%35.9%15.8%4.1%0.16%
Sep 2026—————

  1. 1.Canopy

    44%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -1 points.

  2. 2.Crane

    35.9%

    Held 2nd. 550K estimated branded searches, +22.2% vs prior month. Share +5.9 points.

  3. 3.Levoit

    15.8%

    Held 3rd. 242K estimated branded searches, -6.7% vs prior month. Share -1.5 points.

  4. 4.Dreo

    4.1%

    Held 4th. 62.2K estimated branded searches, -44.6% vs prior month. Share -3.4 points.

  5. 5.Vicks

    0.16%

    Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share 0 points.

Compare search popularity between Canopy and its closest rivals

How has branded search demand for Canopy changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Canopy worldwide rose from 550K to 673K.
  • Across the 11 months ending August 2026, Canopy’s estimated Share of Search among humidifier brands worldwide increased from 41.9% to 44%.
  • Across the 11 months ending August 2026, Canopy’s estimated Share of Search among humidifier brands worldwide peaked at 46.1% in April 2026 and was lowest at 40.2% in December 2025.

How did search popularity change for humidifier brands worldwide in August 2026?

  1. In August 2026, Crane gained estimated Share of Search among humidifier brands worldwide, from 30.1% to 35.9%.

  2. In August 2026, Dreo lost estimated Share of Search among humidifier brands worldwide, from 7.5% to 4.1%.

  3. In August 2026, Levoit lost estimated Share of Search among humidifier brands worldwide, from 17.4% to 15.8%.

  4. In August 2026, Canopy lost estimated Share of Search among humidifier brands worldwide, from 45% to 44%.

  5. Estimated monthly branded searches for Vicks worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.

How is Canopy measured?

Brandwave collects information about searches that people make online using Canopy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • canopy

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How the Brand Demand Index is measured

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