How popular isBrass Monkey in search?
In August 2026, there were an estimated 143K branded searches for Brass Monkey worldwide which held steady over the last 11 months. Brass Monkey holds 72.1% estimated Share of Search among portable fridges worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which portable fridges compete with Brass Monkey?
Share of Search by month for Brass Monkey, BougeRV, Alpicool, Dometic. The figures are in the table below the chart.
View monthly share of search table
| Month | Brass Monkey | BougeRV | Alpicool | Dometic | ARB | Engel |
|---|---|---|---|---|---|---|
| Oct 2025 | 86.2% | 8.7% | 1.7% | 1.4% | 1.7% | 0.35% |
| Nov 2025 | 84.1% | 10.4% | 1.7% | 1.4% | 2.1% | 0.41% |
| Dec 2025 | 85% | 10% | 1.3% | 1.6% | 1.3% | 0.72% |
| Jan 2026 | 86.1% | 8.5% | 1.7% | 1.7% | 1.7% | 0.41% |
| Feb 2026 | 83.6% | 10.3% | 2% | 1.7% | 2% | 0.33% |
| Mar 2026 | 83.7% | 10.6% | 2.1% | 1.7% | 1.7% | 0.23% |
| Apr 2026 | 79.1% | 15% | 2.4% | 2% | 1.3% | 0.22% |
| May 2026 | 75.4% | 17.6% | 2.9% | 2.3% | 1.5% | 0.21% |
| Jun 2026 | 72.7% | 21% | 2.8% | 2.3% | 1% | 0.17% |
| Jul 2026 | 71.9% | 20.7% | 3.4% | 2.8% | 1% | 0.16% |
| Aug 2026 | 72.1% | 20.4% | 3.3% | 2.7% | 1.2% | 0.24% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 72.1% | 143K | -16.6% | +0.2 points | |
| 2, held 2nd | 20.4% | 40.5K | -18.2% | -0.3 points | |
| 3, held 3rd | 3.3% | 6.6K | -18.5% | -0.1 points | |
| 4, held 4th | 2.7% | 5.4K | -18.2% | 0 points | |
| 5, held 5th | 1.2% | 2.4K | 0% | +0.2 points | |
| 6, held 6th | 0.24% | 480 | +23.1% | +0.1 points |
72.1%
Held 1st. 143K estimated branded searches, -16.6% vs prior month. Share +0.2 points.
2.
BougeRV20.4%
Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.3 points.
3.
Alpicool
3.3%
Held 3rd. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.1 points.
4.
Dometic
2.7%
Held 4th. 5.4K estimated branded searches, -18.2% vs prior month. Share 0 points.
5.
ARB1.2%
Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share +0.2 points.
6.
Engel0.24%
Held 6th. 480 estimated branded searches, +23.1% vs prior month. Share +0.1 points.
Compare search popularity between Brass Monkey and its closest rivals
Every comparison with Brass Monkey
5 comparisons
How has branded search demand for Brass Monkey changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Brass Monkey worldwide held steady, from 147K to 143K.
- Across the 11 months ending August 2026, Brass Monkey’s estimated Share of Search among portable fridges worldwide decreased from 86.2% to 72.1%.
- Across the 11 months ending August 2026, Brass Monkey’s estimated Share of Search among portable fridges worldwide peaked at 86.2% in October 2025 and was lowest at 71.9% in July 2026.
How did search popularity change for portable fridges worldwide in August 2026?
5 changes

Estimated monthly branded searches for BougeRV worldwide rose 173.6% over 11 measured months, from 14.8K to 40.5K in August 2026.
Estimated monthly branded searches for Alpicool worldwide rose 127.6% over 11 measured months, from 2.9K to 6.6K in August 2026.
Estimated monthly branded searches for Dometic worldwide rose 125% over 11 measured months, from 2.4K to 5.4K in August 2026.

Estimated monthly branded searches for Engel worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

Estimated monthly branded searches for ARB worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.
How is Brass Monkey measured?
Brandwave collects information about searches that people make online using Brass Monkey’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- brass monkey
- brass monkey fridge
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Is Brass Monkey your brand?
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