Brandwave

How popular isBox in search?

In September 2026, there were an estimated 1.9K branded searches for Box worldwide which held steady over the last 12 months. Box holds <0.01% estimated Share of Search among cloud storage services worldwide and is ranked 7th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Google Drive42.5%
  2. iCloud20.1%
  3. OneDrive15.5%
  4. WeTransfer15.5%
  5. Dropbox5.7%
  6. pCloud0.51%
  7. Box<0.01%
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Where does Box compete?

Box is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Cloud storage services7th of 7<0.01%Shown below
File sharing services5th of 5<0.01%Show ranking
File sync services6th of 6<0.01%Show ranking
Cloud file collaboration platforms5th of 50.04%Show ranking
Document management systems6th of 60.04%Show ranking

Which cloud storage services compete with Box?

Box against cloud storage services worldwide, by month

Share of Search by month for Google Drive, iCloud, OneDrive, WeTransfer, Dropbox, Box. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle DriveiCloudOneDriveWeTransferDropboxpCloudBox
Oct 202541.2%19.5%15.1%18.4%5.6%0.33%<0.01%
Nov 202543.8%17.2%13.1%19.6%5.9%0.43%<0.01%
Dec 202540%23.1%12%17.9%6.6%0.4%<0.01%
Jan 202643.9%20.7%13.1%16%5.9%0.36%<0.01%
Feb 202645.6%17.7%13.6%16.7%6.1%0.37%<0.01%
Mar 202641.2%19.5%15%18.4%5.6%0.41%<0.01%
Apr 202645.4%17.8%13.6%16.6%6.1%0.45%<0.01%
May 202645.5%17.8%13.6%16.6%6.1%0.37%<0.01%
Jun 202640.5%19.5%14.8%18.1%6.7%0.4%<0.01%
Jul 202642.2%20%12.7%18.9%5.7%0.42%<0.01%
Aug 202643.8%20.8%13.2%16%5.9%0.43%<0.01%
Sep 202642.5%20.1%15.5%15.5%5.7%0.51%<0.01%

  1. 1.Google Drive

    42.5%

    Held 1st. 37.2M estimated branded searches, +22.4% vs prior month. Share -1.2 points.

  2. 2.iCloud

    20.1%

    Held 2nd. 17.6M estimated branded searches, +22% vs prior month. Share -0.6 points.

  3. 3.OneDrive

    15.5%

    Moved from 4th to 3rd. 13.6M estimated branded searches, +48.8% vs prior month. Share +2.4 points.

  4. 4.WeTransfer

    15.5%

    Moved from 3rd to 4th. 13.6M estimated branded searches, +22.5% vs prior month. Share -0.4 points.

  5. 5.Dropbox

    5.7%

    Held 5th. 5M estimated branded searches, +22.2% vs prior month. Share -0.2 points.

  6. 6.pCloud

    0.51%

    Held 6th. 450K estimated branded searches, +49.5% vs prior month. Share +0.1 points.

  7. 7.Box

    <0.01%

    Held 7th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Box and its closest rivals

Every comparison with Box

How has branded search demand for Box changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Box worldwide held steady at 1.9K.
  • Across the 12 months ending September 2026, Box’s estimated Share of Search among cloud storage services worldwide held steady at <0.01%.

How did search popularity change for cloud storage services worldwide in September 2026?

  1. In September 2026, OneDrive overtook WeTransfer to rank 3rd among cloud storage services worldwide, with 15.5% estimated Share of Search.

  2. In September 2026, Google Drive lost estimated Share of Search among cloud storage services worldwide, from 43.8% to 42.5%.

  3. In September 2026, iCloud lost estimated Share of Search among cloud storage services worldwide, from 20.8% to 20.1%.

  4. Estimated monthly branded searches for pCloud worldwide rose 49.4% over 12 measured months, from 302K to 450K in September 2026.

  5. Estimated monthly branded searches for WeTransfer worldwide fell 18.1% over 12 measured months, from 16.6M to 13.6M in September 2026.

How is Box measured?

Brandwave collects information about searches that people make online using Box’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • box file sharing

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How the Brand Demand Index is measured

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