How popular isBetterCloud in search?
In August 2026, there were an estimated 6.7K branded searches for BetterCloud worldwide which held steady over the last 11 months. BetterCloud holds 22.8% estimated Share of Search among SaaS management platforms worldwide and is ranked 2nd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which SaaS management platforms compete with BetterCloud?
Share of Search by month for Zylo, BetterCloud, Zluri. The figures are in the table below the chart.
View monthly share of search table
| Month | Zylo | BetterCloud | Zluri | Productiv | Torii |
|---|---|---|---|---|---|
| Oct 2025 | 55.7% | 24.1% | 19.8% | 0.11% | 0.43% |
| Nov 2025 | 57.7% | 25% | 16.8% | 0.11% | 0.38% |
| Dec 2025 | 62.4% | 22.3% | 15% | 0.07% | 0.27% |
| Jan 2026 | 62.3% | 22.1% | 15% | 0.1% | 0.5% |
| Feb 2026 | 62.2% | 22.2% | 14.9% | 0.1% | 0.6% |
| Mar 2026 | 62.1% | 22.1% | 15.1% | 0.13% | 0.5% |
| Apr 2026 | 62.4% | 22.1% | 14.9% | 0.1% | 0.5% |
| May 2026 | 64% | 22.9% | 12.5% | 0.07% | 0.51% |
| Jun 2026 | 66.7% | 19.6% | 13.1% | 0.11% | 0.46% |
| Jul 2026 | 62.3% | 22.3% | 14.9% | 0.13% | 0.4% |
| Aug 2026 | 64% | 22.8% | 12.6% | 0.27% | 0.27% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64% | 18.7K | -0.05% | +1.8 points | |
| 2, held 2nd | 22.8% | 6.7K | -0.6% | +0.5 points | |
| 3, held 3rd | 12.6% | 3.7K | -17.7% | -2.3 points | |
| 4, moved from 5th to 4th | 0.27% | 80 | +100% | +0.1 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 0.27% | 80 | -33.3% | -0.1 pointsmoved from 4th to 5th |
1.
Zylo64%
held 1st · 18.7K estimated branded searches · -0.05% vs prior month · +1.8 points
22.8%
held 2nd · 6.7K estimated branded searches · -0.6% vs prior month · +0.5 points
3.
Zluri12.6%
held 3rd · 3.7K estimated branded searches · -17.7% vs prior month · -2.3 points
0.27%
moved from 5th to 4th · 80 estimated branded searches · +100% vs prior month · +0.1 points
5.
Torii0.27%
moved from 4th to 5th · 80 estimated branded searches · -33.3% vs prior month · -0.1 points
Compare search popularity between BetterCloud and its closest rivals
How has branded search demand for BetterCloud changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for BetterCloud worldwide held steady at 6.7K.
- Across the 11 months ending August 2026, BetterCloud’s estimated Share of Search among SaaS management platforms worldwide decreased from 24.1% to 22.8%.
- Across the 11 months ending August 2026, BetterCloud’s estimated Share of Search among SaaS management platforms worldwide peaked at 25% in November 2025 and was lowest at 19.6% in June 2026.
How did search popularity change for SaaS management platforms worldwide in August 2026?
5 changes

In August 2026, Zylo gained estimated Share of Search among SaaS management platforms worldwide, from 62.3% to 64%.

In August 2026, BetterCloud gained estimated Share of Search among SaaS management platforms worldwide, from 22.3% to 22.8%.

In August 2026, Zluri lost estimated Share of Search among SaaS management platforms worldwide, from 14.9% to 12.6%.

In August 2026, Productiv rose from 5th to 4th among SaaS management platforms worldwide.

In August 2026, Torii fell from 4th to 5th among SaaS management platforms worldwide.
How is BetterCloud measured?
Brandwave collects information about searches that people make online using BetterCloud’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- bettercloud
- bettercloud app
- bettercloud com
- bettercloud saas management
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Is BetterCloud your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.