BetterCloud vs Productiv:Which is more popular by branded search?
In August 2026, BetterCloud had more branded searches than Productiv among SaaS management platforms worldwide. BetterCloud was estimated to have 6.7K branded searches compared to Productiv’s 80, and held a 22.8% Share of Search versus Productiv’s 0.27%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, BetterCloud or Productiv?
Compare platforms for discovering software usage and managing SaaS subscriptions and access. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for BetterCloud, Productiv. The figures are in the table below the chart.
View monthly share of search table
| Month | Zylo | BetterCloud | Zluri | Productiv | Torii |
|---|---|---|---|---|---|
| Oct 2025 | 55.7% | 24.1% | 19.8% | 0.11% | 0.43% |
| Nov 2025 | 57.7% | 25% | 16.8% | 0.11% | 0.38% |
| Dec 2025 | 62.4% | 22.3% | 15% | 0.07% | 0.27% |
| Jan 2026 | 62.3% | 22.1% | 15% | 0.1% | 0.5% |
| Feb 2026 | 62.2% | 22.2% | 14.9% | 0.1% | 0.6% |
| Mar 2026 | 62.1% | 22.1% | 15.1% | 0.13% | 0.5% |
| Apr 2026 | 62.4% | 22.1% | 14.9% | 0.1% | 0.5% |
| May 2026 | 64% | 22.9% | 12.5% | 0.07% | 0.51% |
| Jun 2026 | 66.7% | 19.6% | 13.1% | 0.11% | 0.46% |
| Jul 2026 | 62.3% | 22.3% | 14.9% | 0.13% | 0.4% |
| Aug 2026 | 64% | 22.8% | 12.6% | 0.27% | 0.27% |
| Sep 2026 | — | — | — | — | — |
How has the BetterCloud and Productiv comparison changed over the last 12 months?
3 findings
- BetterCloud was ahead of Productiv in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, BetterCloud’s estimated Share of Search among SaaS management platforms worldwide moved from 24.1% to 22.8%, and its estimated monthly branded searches held steady at 6.7K.
- Across the 11 months ending August 2026, Productiv’s estimated Share of Search among SaaS management platforms worldwide moved from 0.11% to 0.27%, and its estimated monthly branded searches moved from 30 to 80.
How did search popularity change for SaaS management platforms worldwide in August 2026?
2 changes
In August 2026, BetterCloud gained estimated Share of Search among SaaS management platforms worldwide, from 22.3% to 22.8%.
In August 2026, Productiv rose from 5th to 4th among SaaS management platforms worldwide.
How each brand is measured
Brandwave collects information about searches that people make online using BetterCloud’s and Productiv’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BetterCloud
4 branded search terms
- bettercloud
- bettercloud app
- bettercloud com
- bettercloud saas management
Productiv
3 branded search terms
- productiv com
- productiv saas management
- productiv saas management software
Put your own brand in this comparison
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