BetterCloud vs Zylo:Which is more popular by branded search?
In August 2026, Zylo had more branded searches than BetterCloud among SaaS management platforms worldwide. Zylo was estimated to have 18.7K branded searches compared to BetterCloud’s 6.7K, and held a 64% Share of Search versus BetterCloud’s 22.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, BetterCloud or Zylo?
Compare platforms for discovering software usage and managing SaaS subscriptions and access. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Zylo, BetterCloud. The figures are in the table below the chart.
View monthly share of search table
| Month | Zylo | BetterCloud | Zluri | Productiv | Torii |
|---|---|---|---|---|---|
| Oct 2025 | 55.7% | 24.1% | 19.8% | 0.11% | 0.43% |
| Nov 2025 | 57.7% | 25% | 16.8% | 0.11% | 0.38% |
| Dec 2025 | 62.4% | 22.3% | 15% | 0.07% | 0.27% |
| Jan 2026 | 62.3% | 22.1% | 15% | 0.1% | 0.5% |
| Feb 2026 | 62.2% | 22.2% | 14.9% | 0.1% | 0.6% |
| Mar 2026 | 62.1% | 22.1% | 15.1% | 0.13% | 0.5% |
| Apr 2026 | 62.4% | 22.1% | 14.9% | 0.1% | 0.5% |
| May 2026 | 64% | 22.9% | 12.5% | 0.07% | 0.51% |
| Jun 2026 | 66.7% | 19.6% | 13.1% | 0.11% | 0.46% |
| Jul 2026 | 62.3% | 22.3% | 14.9% | 0.13% | 0.4% |
| Aug 2026 | 64% | 22.8% | 12.6% | 0.27% | 0.27% |
| Sep 2026 | — | — | — | — | — |
How has the BetterCloud and Zylo comparison changed over the last 12 months?
3 findings
- Zylo was ahead of BetterCloud in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, BetterCloud’s estimated Share of Search among SaaS management platforms worldwide moved from 24.1% to 22.8%, and its estimated monthly branded searches held steady at 6.7K.
- Across the 11 months ending August 2026, Zylo’s estimated Share of Search among SaaS management platforms worldwide moved from 55.7% to 64%, and its estimated monthly branded searches moved from 15.4K to 18.7K.
How did search popularity change for SaaS management platforms worldwide in August 2026?
2 changes
In August 2026, Zylo gained estimated Share of Search among SaaS management platforms worldwide, from 62.3% to 64%.
In August 2026, BetterCloud gained estimated Share of Search among SaaS management platforms worldwide, from 22.3% to 22.8%.
How each brand is measured
Brandwave collects information about searches that people make online using BetterCloud’s and Zylo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BetterCloud
4 branded search terms
- bettercloud
- bettercloud app
- bettercloud com
- bettercloud saas management
Zylo
5 branded search terms
- zylo
- zylo app
- zylo com
- zylo saas management
- zylo software
Put your own brand in this comparison
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