How popular isBaggallini?
In September 2026, people searched for Baggallini by name about 60,500 times worldwide, a 22.2% increase from the previous year. These searches made up 0.56% of all global crossbody purse brand searches, placing Baggallini sixth out of six brands. When we asked both ChatGPT and Google AI Overviews about crossbody purse brands, Baggallini appeared in two of the five answers and was the sixth most recommended of the six.
Baggallini is the sixth most searched of 6 competitors and the sixth most recommended in AI answers.
LongchampShare of searches 30.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
CoachShare of searches 25.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Michael KorsShare of searches 20.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
Tory BurchShare of searches 13.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
BaggalliniShare of searches 0.56%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
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Top crossbody purse brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Baggallini was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Baggallini is the sixth most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Coach1st
- Longchamp2nd
Kate Spade3rd- Michael Kors4th
- Tory Burch5th
- Baggallini6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Coach3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Longchamp2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Michael Kors2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Tory Burch2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Kate Spade2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Baggallini2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about crossbody purse brands
5 answers
Asked ChatGPT
“Which crossbody purse brand should I buy?”
Asked ChatGPT
“What are the best crossbody purse brands?”
Asked ChatGPT
“What's the best crossbody purse brand for everyday use?”
Searched Google, AI Overview
“crossbody purse”
Searched Google, AI Overview
“crossbody bag brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Which crossbody purse brands compete with Baggallini?
Share of searches by month for Longchamp, Coach, Michael Kors, Tory Burch, Kate Spade, Baggallini. The figures are in the table below the chart.
View monthly share of searches table
| Month | Longchamp | Coach | Michael Kors | Tory Burch | Kate Spade | Baggallini |
|---|---|---|---|---|---|---|
| Oct 2025 | 28.6% | 19.1% | 28.6% | 12.7% | 10.4% | 0.52% |
| Nov 2025 | 20% | 20% | 29.9% | 16.3% | 13.4% | 0.44% |
| Dec 2025 | 22.5% | 22.5% | 27.4% | 15% | 12.3% | 0.41% |
| Jan 2026 | 23.6% | 23.6% | 28.9% | 12.9% | 10.5% | 0.52% |
| Feb 2026 | 24.2% | 24.2% | 24.2% | 16.2% | 10.8% | 0.53% |
| Mar 2026 | 27.1% | 22.2% | 22.2% | 18.1% | 9.9% | 0.6% |
| Apr 2026 | 23.3% | 23.3% | 23.3% | 19% | 10.4% | 0.77% |
| May 2026 | 25.5% | 20.9% | 20.9% | 20.9% | 11.4% | 0.56% |
| Jun 2026 | 25.8% | 25.8% | 21.1% | 17.2% | 9.4% | 0.57% |
| Jul 2026 | 28.6% | 23.4% | 23.4% | 15.6% | 8.5% | 0.52% |
| Aug 2026 | 31.3% | 25.6% | 21% | 14% | 7.7% | 0.46% |
| Sep 2026 | 30.8% | 25.2% | 20.6% | 13.8% | 9.2% | 0.56% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 30.8% | 3.4M | -18.1% | -0.5 points | |
| 2, held 2nd | 25.2% | 2.7M | -18.2% | -0.5 points | |
| 3, held 3rd | 20.6% | 2.2M | -18.2% | -0.4 points | |
| 4, held 4th | 13.8% | 1.5M | -18% | -0.2 points | |
| 5, held 5th | 9.2% | 1M | 0% | +1.5 points | |
| 6, held 6th | 0.56% | 60.5K | 0% | +0.1 points |
30.8%
Held 1st. 3.4M estimated branded searches, -18.1% vs prior month. Share -0.5 points.
2.
Coach25.2%
Held 2nd. 2.7M estimated branded searches, -18.2% vs prior month. Share -0.5 points.
20.6%
Held 3rd. 2.2M estimated branded searches, -18.2% vs prior month. Share -0.4 points.
13.8%
Held 4th. 1.5M estimated branded searches, -18% vs prior month. Share -0.2 points.
9.2%
Held 5th. 1M estimated branded searches, 0% vs prior month. Share +1.5 points.
0.56%
Held 6th. 60.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare popularity between Baggallini and its closest rivals
Every comparison with Baggallini
5 comparisons
How has branded search demand for Baggallini changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Baggallini worldwide rose from 49.5K to 60.5K.
- Across the 12 months ending September 2026, Baggallini’s share of searches among crossbody purse brands worldwide held steady, from 0.52% to 0.56%.
How did search popularity change for crossbody purse brands worldwide in September 2026?
6 changes
In September 2026, Kate Spade gained share of searches among crossbody purse brands worldwide, from 7.7% to 9.2%.
In September 2026, Longchamp lost share of searches among crossbody purse brands worldwide, from 31.3% to 30.8%.
Tory Burch’s share of searches among crossbody purse brands worldwide has lost ground for 3 months in a row, from 17.2% to 13.8% in September 2026.
Estimated monthly branded searches for Coach worldwide rose 49.7% over 12 measured months, from 1.8M to 2.7M in September 2026.
Estimated monthly branded searches for Baggallini worldwide rose 22.2% over 12 measured months, from 49.5K to 60.5K in September 2026.
Estimated monthly branded searches for Michael Kors worldwide fell 18.2% over 12 measured months, from 2.7M to 2.2M in September 2026.
How are Baggallini’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Baggallini’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- baggallini
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Is Baggallini your brand?
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