Brandwave

How popular isAvid in search?

In August 2026, there were an estimated 201K branded searches for Avid worldwide which is down 18.3% over the last 11 months. Avid holds 87% estimated Share of Search among broadcast software worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Avid87%
  2. Chyron7.8%
  3. Vizrt2.9%
  4. Ross Video2.3%
  5. Grass Valley—
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Which broadcast software compete with Avid?

Avid against broadcast software worldwide, by month

Share of Search by month for Avid, Chyron, Vizrt, Ross Video. The figures are in the table below the chart.

View monthly share of search table
MonthAvidChyronVizrtRoss VideoGrass Valley
Oct 202587.7%6.5%3.5%2.4%—
Nov 202586%7.7%3.5%2.8%—
Dec 202587%7.8%2.9%2.3%—
Jan 202686%7.8%2.8%3.5%—
Feb 202678.5%15.8%3.2%2.6%—
Mar 202684%9.3%3.4%3.4%—
Apr 202685.4%7.7%3.4%3.4%—
May 202686.6%6.4%3.5%3.5%—
Jun 202684.8%7.6%4.2%3.4%—
Jul 202686%7.7%3.4%2.8%—
Aug 202687%7.8%2.9%2.3%—
Sep 2026—————
  1. 1.Avid

    87%

    Held 1st. 201K estimated branded searches, +21.8% vs prior month. Share +0.9 points.

  2. 2.Chyron

    7.8%

    Held 2nd. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

  3. 3.Vizrt

    2.9%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share -0.5 points.

  5. Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Avid and its closest rivals

How has branded search demand for Avid changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Avid worldwide fell from 246K to 201K.
  • Across the 11 months ending August 2026, Avid’s estimated Share of Search among broadcast software worldwide decreased from 87.7% to 87%.
  • Across the 11 months ending August 2026, Avid’s estimated Share of Search among broadcast software worldwide peaked at 87.7% in October 2025 and was lowest at 78.5% in February 2026.

How did search popularity change for broadcast software worldwide in August 2026?

  1. In August 2026, Avid gained estimated Share of Search among broadcast software worldwide, from 86% to 87%.

  2. In August 2026, Vizrt lost estimated Share of Search among broadcast software worldwide, from 3.4% to 2.9%.

  3. Chyron’s estimated Share of Search among broadcast software worldwide has gained ground for 3 months in a row, from 6.4% to 7.8% in August 2026.

  4. Ross Video’s estimated Share of Search among broadcast software worldwide has lost ground for 3 months in a row, from 3.5% to 2.3% in August 2026.

How is Avid measured?

Brandwave collects information about searches that people make online using Avid’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • avid

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How the Brand Demand Index is measured

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Is Avid your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.