Brandwave

Avid vs Ecamm Live:Which is more popular?

In September 2026, Ecamm Live had more branded searches than Avid among broadcast software worldwide. Ecamm Live had about 3,600 branded searches, while Avid had 20. Ecamm Live made up 0.06% of all broadcast software searches we track, and Avid accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about broadcast software, Ecamm Live appeared in three of the five answers and Avid in none.

Among broadcast software worldwide in September 2026

Who do people search for more?

Ecamm Live, about 180 searches for every 1 for Avid

Ecamm Live 3.6K searchesAvid 20 searches

Who does AI mention more?

Ecamm Live, mentioned in 3 of 5 answers, Avid in 0

Ecamm Live in 3 of 5Avid in 0 of 5

Who does AI recommend more?

Ecamm Live, the only one of the two named

Ecamm Live first in 3Avid never named

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Top broadcast software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ecamm Live was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Avid did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OBS Studio1st
  2. vMix2nd
  3. Wirecast3rd
  4. StreamYard4th
  5. Streamlabs5th
  6. Meld Studio6th
  7. Ecamm Live7th
  8. Riverside8th
  9. Restream9th
  10. +4 more
  11. Avid–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OBS Studio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • StreamYard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • vMix4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wirecast4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Streamlabs3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ecamm Live3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Restream2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Meld Studio2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Riverside2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Avid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+4 more

See every answer about broadcast software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Avid or Ecamm Live more popular in search?

This chart shows how often people search Google for Avid and Ecamm Live by name. Each line represents a brand's share of searches for all 14 broadcast software we track, month by month, from English-language searches worldwide.

Avid and Ecamm Live among broadcast software worldwide, by month

Share of searches by month for Ecamm Live, Avid. The figures are in the table below the chart.

View monthly share of searches table
MonthOBS StudioStreamlabsStreamYardRestreamvMixGrass ValleyChyronMeld StudioVizrtWirecastRoss VideoEcamm LiveRiversideAvid
Oct 202578%9.2%6.1%3.4%1.5%0.68%0.3%0.25%0.17%0.17%0.11%0.11%0.04%<0.01%
Nov 202581%7%5.8%3.1%1.4%0.63%0.28%0.23%0.13%0.15%0.1%0.1%0.03%<0.01%
Dec 202581.3%7.1%5.8%3.2%1.2%0.64%0.28%0.23%0.1%0.13%0.08%0.08%0.04%<0.01%
Jan 202683.4%7%4.7%2.6%0.95%0.42%0.28%0.19%0.1%0.1%0.13%0.08%0.04%<0.01%
Feb 202679.3%7.6%6.2%3.4%1.3%0.69%0.69%0.25%0.14%0.14%0.11%0.11%0.04%<0.01%
Mar 202678.9%7.6%6.2%4.1%1.2%0.68%0.37%0.25%0.14%0.14%0.14%0.11%0.04%<0.01%
Apr 202679.6%6.9%6.9%3.8%1.1%0.62%0.28%0.28%0.12%0.1%0.12%0.08%0.03%<0.01%
May 202679.5%7.6%6.3%3.4%1.3%0.84%0.25%0.31%0.14%0.11%0.14%0.09%0.03%<0.01%
Jun 202682.9%6.4%5.3%2.9%1.1%0.71%0.21%0.17%0.12%0.08%0.09%0.06%0.03%<0.01%
Jul 202677.7%8.2%6.7%4.5%1.1%0.9%0.27%0.22%0.12%0.1%0.1%0.07%0.04%<0.01%
Aug 202677.6%8.2%6.7%4.5%1.1%0.9%0.33%0.33%0.12%0.1%0.1%0.07%0.04%<0.01%
Sep 202679.2%7.5%6.2%4.1%1.2%0.68%0.37%0.3%0.11%0.11%0.09%0.06%0.04%<0.01%

How has the Avid and Ecamm Live comparison changed over the last 12 months?

3 findings
  • Ecamm Live was ahead of Avid in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Avid’s share of searches among broadcast software worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 10 to 20.
  • Across the 12 months ending September 2026, Ecamm Live’s share of searches among broadcast software worldwide moved from 0.11% to 0.06%, and its estimated monthly branded searches moved from 6.6K to 3.6K.

How did search popularity change for broadcast software worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Avid worldwide rose 100% over 12 measured months, from 10 to 20 in September 2026.

  2. Estimated monthly branded searches for Ecamm Live worldwide fell 45.5% over 12 measured months, from 6.6K to 3.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Avid’s and Ecamm Live’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Avid

1 branded search term

  • avid broadcast

Ecamm Live

1 branded search term

  • ecamm live

How the Brand Demand Index is measured

Other head-to-heads among broadcast software

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