Brandwave

How popular isAuphonic in search?

In August 2026, there were an estimated 110K branded searches for Auphonic worldwide which is up 21.5% over the last 11 months. Auphonic holds 20.5% estimated Share of Search among podcast editing tools worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Descript65.3%
  2. Auphonic20.5%
  3. Adobe Audition13.8%
  4. Alitu0.3%
  5. Hindenburg0.07%
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Which podcast editing tools compete with Auphonic?

Auphonic against podcast editing tools worldwide, by month

Share of Search by month for Descript, Auphonic, Adobe Audition. The figures are in the table below the chart.

View monthly share of search table
MonthDescriptAuphonicAdobe AuditionAlituHindenburg
Oct 202563%14.7%21.9%0.39%0.08%
Nov 202565.6%15.3%18.5%0.49%0.09%
Dec 202564.4%17.6%17.6%0.37%0.08%
Jan 202665.7%15.3%18.5%0.4%0.1%
Feb 202668.2%15.7%15.7%0.42%0.08%
Mar 202665.8%18.6%15.3%0.32%0.07%
Apr 202665.3%18.8%15.5%0.32%0.06%
May 202661.7%20.8%17.1%0.36%0.08%
Jun 202664.8%20.8%14%0.36%0.07%
Jul 202666.3%19.9%13.4%0.29%0.05%
Aug 202665.3%20.5%13.8%0.3%0.07%
Sep 2026—————
  1. 1.Descript

    65.3%

    Held 1st. 350K estimated branded searches, -4.5% vs prior month. Share -1 points.

  2. 2.Auphonic

    20.5%

    Held 2nd. 110K estimated branded searches, 0% vs prior month. Share +0.6 points.

  3. Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. 4.Alitu

    0.3%

    Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Hindenburg

    0.07%

    Held 5th. 350 estimated branded searches, +16.7% vs prior month. Share 0 points.

Compare search popularity between Auphonic and its closest rivals

How has branded search demand for Auphonic changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Auphonic worldwide rose from 90.5K to 110K.
  • Across the 11 months ending August 2026, Auphonic’s estimated Share of Search among podcast editing tools worldwide increased from 14.7% to 20.5%.
  • Across the 11 months ending August 2026, Auphonic’s estimated Share of Search among podcast editing tools worldwide peaked at 20.8% in June 2026 and was lowest at 14.7% in October 2025.
  • Across the 11 months ending August 2026, Auphonic rose from 3rd to 2nd among podcast editing tools worldwide.

How did search popularity change for podcast editing tools worldwide in August 2026?

  1. In August 2026, Auphonic gained estimated Share of Search among podcast editing tools worldwide, from 19.9% to 20.5%.

  2. In August 2026, Descript lost estimated Share of Search among podcast editing tools worldwide, from 66.3% to 65.3%.

  3. Estimated monthly branded searches for Adobe Audition worldwide fell 45.2% over 11 measured months, from 135K to 74K in August 2026.

  4. Estimated monthly branded searches for Alitu worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

  5. Estimated monthly branded searches for Hindenburg worldwide fell 25.5% over 11 measured months, from 470 to 350 in August 2026.

How is Auphonic measured?

Brandwave collects information about searches that people make online using Auphonic’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • auphonic

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How the Brand Demand Index is measured

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