Auphonic vs Hindenburg:Which is searched more?
In August 2026, Auphonic had more branded searches than Hindenburg among podcast editing tools worldwide. Auphonic was estimated to have 110K branded searches compared to Hindenburg’s 350, and held a 20.5% Share of Search versus Hindenburg’s 0.07%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Auphonic or Hindenburg?
Compare the tools podcasters use to record, edit and publish episodes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Auphonic, Hindenburg. The figures are in the table below the chart.
View monthly share of search table
| Month | Auphonic | Hindenburg |
|---|---|---|
| Oct 2025 | 14.7% | 0.08% |
| Nov 2025 | 15.3% | 0.09% |
| Dec 2025 | 17.6% | 0.08% |
| Jan 2026 | 15.3% | 0.1% |
| Feb 2026 | 15.7% | 0.08% |
| Mar 2026 | 18.6% | 0.07% |
| Apr 2026 | 18.8% | 0.06% |
| May 2026 | 20.8% | 0.08% |
| Jun 2026 | 20.8% | 0.07% |
| Jul 2026 | 19.9% | 0.05% |
| Aug 2026 | 20.5% | 0.07% |
| Sep 2026 | — | — |
How has the Auphonic and Hindenburg comparison changed over the last 12 months?
3 findings
- Auphonic was ahead of Hindenburg in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Auphonic’s estimated Share of Search among podcast editing tools worldwide moved from 14.7% to 20.5%, and its estimated monthly branded searches moved from 90.5K to 110K.
- Across the 11 months ending August 2026, Hindenburg’s estimated Share of Search among podcast editing tools worldwide moved from 0.08% to 0.07%, and its estimated monthly branded searches moved from 470 to 350.
How did search popularity change for podcast editing tools worldwide in August 2026?
2 changes
In August 2026, Auphonic gained estimated Share of Search among podcast editing tools worldwide, from 19.9% to 20.5%.
Estimated monthly branded searches for Hindenburg worldwide fell 25.5% over 11 measured months, from 470 to 350 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Auphonic’s and Hindenburg’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Auphonic
1 branded search term
- auphonic
Hindenburg
2 branded search terms
- hindenburg audio
- hindenburg podcast
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.