Brandwave

How popular isAmazon EKS in search?

In August 2026, there were an estimated 4.4K branded searches for Amazon EKS worldwide which is down 33.3% over the last 11 months. Amazon EKS holds 4.1% estimated Share of Search among kubernetes platforms worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. OpenShift45.9%
  2. Rancher45.9%
  3. Amazon EKS4.1%
  4. Azure Kubernetes Service2.2%
  5. Google Kubernetes Engine1.8%
  6. Tanzu0.24%
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Which kubernetes platforms compete with Amazon EKS?

Amazon EKS against kubernetes platforms worldwide, by month

Share of Search by month for OpenShift, Rancher, Amazon EKS, Azure Kubernetes Service. The figures are in the table below the chart.

View monthly share of search table
MonthOpenShiftRancherAmazon EKSAzure Kubernetes ServiceGoogle Kubernetes EngineTanzu
Oct 202549.5%40.4%4.4%3.6%1.9%0.11%
Nov 202554.2%36.3%4%3.2%2.1%0.19%
Dec 202546.2%46.2%3.4%2.2%1.8%0.2%
Jan 202645.4%45.4%4.1%2.7%2.2%0.2%
Feb 202642.8%35%3.8%2.5%15.7%0.18%
Mar 202650%40.9%4.5%2.4%2%0.18%
Apr 202649.8%40.8%4.4%2.4%2.4%0.21%
May 202649.8%40.8%4.4%2.4%2.4%0.21%
Jun 202649.6%40.6%3.6%2.4%3.6%0.26%
Jul 202649.8%40.8%3.6%2%3.6%0.21%
Aug 202645.9%45.9%4.1%2.2%1.8%0.24%
Sep 2026——————
  1. 1.OpenShift

    45.9%

    Held 1st. 49.5K estimated branded searches, -18.2% vs prior month. Share -4 points.

  2. 2.Rancher

    45.9%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share +5.1 points.

  3. Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. Moved from 5th to 4th. 2.4K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. Moved from 4th to 5th. 1.9K estimated branded searches, -56.8% vs prior month. Share -1.9 points.

  6. 6.Tanzu

    0.24%

    Held 6th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Amazon EKS and its closest rivals

How has branded search demand for Amazon EKS changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Amazon EKS worldwide fell from 6.6K to 4.4K.
  • Across the 11 months ending August 2026, Amazon EKS’s estimated Share of Search among kubernetes platforms worldwide peaked at 4.5% in March 2026 and was lowest at 3.4% in December 2025.

How did search popularity change for kubernetes platforms worldwide in August 2026?

  1. In August 2026, Rancher gained estimated Share of Search among kubernetes platforms worldwide, from 40.8% to 45.9%.

  2. In August 2026, OpenShift lost estimated Share of Search among kubernetes platforms worldwide, from 49.8% to 45.9%.

  3. In August 2026, Google Kubernetes Engine lost estimated Share of Search among kubernetes platforms worldwide, from 3.6% to 1.8%.

  4. In August 2026, Azure Kubernetes Service rose from 5th to 4th among kubernetes platforms worldwide.

  5. Estimated monthly branded searches for Tanzu worldwide rose 52.9% over 11 measured months, from 170 to 260 in August 2026.

  6. Estimated monthly branded searches for Amazon EKS worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.

How is Amazon EKS measured?

Brandwave collects information about searches that people make online using Amazon EKS’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • amazon eks

Do you work for Amazon EKS? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Amazon EKS your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.